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Professional Summary

Successfully worked in diverse cultures and environments as a Public Relations & Advertisement Manager, Freelance Scuba Diving Instructor, Sales and Customer Service Representative.  Awarded 4 times and promoted 3 times for contributing to the company.  Flexible and highly goal driven.

  • Bilingual-Japanese/English-great communication skills
  • 15 years Public Relations & Advertisement experience in Japan including management
  • 3 years work experience in Hawaii
  • Professional in AD/PR and customer service
  • Scuba Diving and Snorkeling Instructor on boats
  • Reservations for Tour Company in Honolulu
  • Creative thinker with eyes for detail
  • Ability to work in a demanding role
Work History
Sales Representative / Freelance Scuba Diving Instructor 09/2016 to Current
Tory Burch, South Pacific Water Sports, Marine Express. Honolulu, HI
  • Sales Associate in both Tory Burch and Dive company. Achieved 117% to plan during 2017 for Tory Burch. 
  • Experienced Instructor for Snorkeling/Diving. Instructed over 350 students at Hanauma/Kaneohe Bay while assuring their safety and fun atmosphere.  Great up-selling and customer service skills.
Customer Service Representative 12/2014 to 11/2015
Star of Honolulu Cruises and Events Honolulu, HI
  • Amplified sales for dinner cruise, wedding, whale/dolphin excursions, and entertainment dinner show to customers based on their requests and preferences, while maintaining knowledge of current sales and promotions. 
  • Translated and summarized customer comments (from more than 1500 customers) every day.
  • Resolved customers inquiries (i.e. lost sunglasses, phones, wheelchairs) promptly.
Manager of Advertising & Public Relations 10/2005 to 06/2014
L'Oreal Japan Tokyo, Japan
  • Reduced cost by consolidating PR function; more than ¥500,000 per month (about $5000/mo). 
  •  Increased free editorial exposures drastically (plus 640% first year and over 120% per annum).
  • Revitalized connection with French team through communication.
  • Successfully promoted brand image by planning/executing press trip to Paris, press conferences, press caravans and tie in advertisements.
  • Streamlined daily PR activities by collaborating with printing company. 
  • Managed shooting of the products, retouching and printing directions.​
Deputy Manager of Advertising & Public Relations 09/2001 to 10/2005
Inter Face Inc. Tokyo, Japan
  • Directly supervised 3 team members.
  • Awarded 3 times from the president of the company by contributing to sales through administering innovative PR strategies and sales promotions.
  • Organized 3 trade shows and Christmas party each year to create excellent company relations with distributors, customers and media personnel.
Coordinator of Public Relations 08/2000 to 02/2001
Prada Group Company, CID Japan Co., Ltd. Tokyo, Japan
  • Increased consumer awareness to achieve sales target by introducing newly launched Prada Skincare Line to Japanese market.
  • ​Wrote press materials and made presentations to media representatives.
  • Contributed to team success by exceeding team sales goals by selling $1600 to one customer, resulting more than $2000 that day.
Coordinator of Advertising & Public Relations 03/1997 to 08/2000
Parfums Givenchy Co., Ltd. Tokyo, Japan
  • Awarded from VOCE and FraU for Teint Minimal (foundation), the first product I was responsible for PR activities.
  • Maintained and organized a customer database of over 800 journalists nationwide.
  • Reduced shipping costs by 15% through negotiating to different mailing companies.
MSDT: Scuba Diving 2016 Hawaii Scuba University - Oahu, HI
Bachelor of Arts: Human Science 1997 Keio University - Tokyo, Japan
High School Diploma 1992 Tenafly High School - Tenafly, NJ
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Professional Summary
I am a strong minded person who is well respected in my workplace, highly motivated and will always give 100%. 
  • Basic self defense skills
  • Good with numbers and math
  • Always wanting to learn
  • First Aid
  • Great problem solver
  • Fast learner
Work History
Spencers Daily Foods Fast Food/ Barista | Bendigo Market Place, Vic | June 2012 - April 2013 My first job working 30+ hours per week. I worked in a busy food court serving food and making coffees. I learnt to handle cash and serve the customers orders working to time frames set by the manager. I consistently brought in the highest amount of sales for each day. In the quieter parts of the day i would help prepare food, clean and wash dishes.
McDonald's Crew Member | Sebastopol, VIC | May 2013 - September 2014 I started this job in a casual position. With the great training that McDonald's provided, i quickly become competent in all areas required and was promoted to a full time position.
I worked mainly in the drive through taking orders and also serving food and drinks. One day per week i would work in the kitchen cooking food and making burgers. 

I performed all position responsibilities accurately and in a timely manner.

ALDI Kangaroo Flat (Bendigo) Deputy Manager | Kangaroo Flat, VIC | September 2014 - Current Majority of my time at Aldi is working to time frames,  whether that be independently or working with fellow employees to get the job at hand done. The workload for Aldi staff is higher in comparison to holding a position with other retail competitors, in order to hold true to keeping costs down to pass onto the consumer; as a result of which my position was constant and consistently fast paced and demanding.
Being a Deputy Manager a lot of the staff look up to me for my leadership skills and quick thinking in stressful situations.
When I'm the shift manager, i have responsibility of the safe, staff, orders, the shop and any incidents that may happen throughout the day.
High School Diploma Bendigo Senior Secondary College Bendigo, VIC, Australia | 2012
Weeroona College Bendigo | 2011
California Gully Primary School | 2007
Additional Information

Achievements: Hapkido (martial arts) junior black belt, 2014 Australian U/18's 8 ball team, 2010 Australian U/15's 8 ball runners up, 2008 Australian U/12's 8 ball Champion and 7 time Victorian junior 8 ball champion.

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I have more than 15 years of retail experience across, Store Management, Category Management, and Supply Chain. Attention to detail, a 'can do' attitude, handling a team that wins are my plus points. I am open to work in new fields. I am in Adelaide on a Permanent Visa and have the right to work in SA.

  • Store Management
  • Category Management
  • Customer Service
  • Marketing 
  • Team Management
  • Change Management
  • Execution
  • Supply Chain
April 2017 to January 2018 Nature's Basket Limited
  • 10 months) Manager -Category Management Godrej Natures Basket is the pioneer in neighborhood Gourmet Food in India.
  • Handled the online and offline businesses for Fresh Food- Ready to Eat / Drink, Dairy, Wine & Beer & Beverage categories.
  • Solely responsible for delivering the top-line and bottom-line targets for the said categories.
  • Took the online sales in the said categories to 15% of the total sales.
  • Vendor management, designing customer-focused assortments, offers planning, buying right & leveraging growth levers to deliver growth targets.
  • Dairy sales reached their lifetime highest thrice while I was here.
September 2015 to March 2017 Avenue Supermarts Ltd
  • Lead - Category Management DMart one of India's most profitable retail chain was venturing into the online business.
  • Solely responsible for setting up the Category ground up for e-com operations Planning, and executing the complete Procurement Cycle, Replenishment Cycle & SOPs for the same Responsible for designing the pricing & commercial policy for the channel Led cross-functional teams (IT, Warehousing etc) for value chain integration Recruited and led a team of 5 category managers.
  • Worked closely with IBM and Infosys teams to build a better infrastructure.
August 2014 to August 2015 Future Consumer Enterprise Ltd
  • 1 year 1 month) Category Head -Mumbai FCEL Small Formats KB's Fairprice was the only small-format neighborhood chain that Future Group had at the time in urban areas.
  • Launched a New format KB's Conveniently Yours which was premium in nature.
  • Led strategy formulation & execution for all categories being planned & bought across gourmet and discount formats Created the Assortment and Profitability plan for KB's Conveniently Yours Handled the complete procurement cycle- including contracts, buying and merchandising, and supply chain for two formats Private Label Focus across three major Product lines -Staples, FMCG, and General Merchandise.
  • Contract Negotiating and closing TOT (Terms of Trade ) across vendors Assortment Planning & Category Rationalization MBQ setting, ARS setting, and Inventory Planning.
  • Responsible for designing the pricing & commercial policy for the channel Planning and executing in-store offers and advertising Driving Customer Insights into strategies which drive performance Expertise in handling diverse and cross-functional teams with focus on a common goal Took the format to the highest ever margins & started the new concept with 20% margins at store level Instrumental in getting more than 4.5 million of stuck TOT money from vendors.
Store Manager
May 2013 to July 2014
Future Group India FoodHall Delhi NCR
  • Foodhall was the underdog with Natures Basket, local Modern Bazaar and Le Marche already existing in Delhi NCR area and each having multiple stores.
  • Led a Team of 120 People spread across two locations New Vendor Development & Product Rationalization Store P&L Management Handling Roster for two locations.
  • Ensuring Quality Merchandising and handling all and buying decisions Vendor Management and Product Purchase Management Handling the complete in-store marketing Handling and Managing Legal Compliance Update customer database, consolidate weekly & monthly reports Interview, hire, train, direct, reward, and discipline associates; appraise associate performance; resolve complaints Future Group India.
April 2011 to May 2013
Future Group India
  • The idea was to build an indigenous wholesale model for the group, for which my work was to not only come up with the location but also the model for the group.
  • Building and executing the first Cash & Carry Model Store in the group.
  • Strategy and profitable implementation of the Franchise Model and scaling it across Geos Increase in category margins and bottom line profitability.
  • Leading and mentoring a team of Multi-State Franchise Operation Managers & Franchise SOP development Building and execution of complimentary models to assist in franchising e.g.
  • Hub & spoke Wholesale and franchisee Stores in Gujarat and Punjab Working on Government tie-ups under NSDC schemes (KBFP) and Sakhi Mandals (Local Women Self Help Groups).
April 2010 to March 2011
  • Joined to relaunch, and was the category head for General Merchandise for
  • Functioned as Category Head Increased the sales of watches and jewelry category online by 100%.
  • Successfully registered 200% growth and turnaround in key categories being General Merchandise and Home Fashion.
  • Did Vendor Tie-ups and started new modes of online sales - (Consignment Basis) Administered the business operations for managing all categories for, Non-Apparel in and key categories for Handled SEO and key digital marketing initiatives for all online portals.
Deputy Manager
April 2009 to March 2010
Future Group India Retail Group Strategy
  • Aadhaar a rural retail venture taken over from Godrej group was to be made profitable and there was a stress on margins.
  • General Merchandise was added to the assortment with a view to raise margins and reach new customers.
  • Functioned as a Category Head General Merchandise (pan India) for Aadhaar (the rural retail venture).
  • Entrusted with the responsibility of undertaking Inventory Rationalization for the whole concept and handled reverse Logistics (Aadhaar).
  • Future Group India.
Asst. Manager-Innovation and Incubation
May 2007 to March 2009
Future Group Mumbai, MH
  • The main role was to handle all business side of the Innovation and Incubation Centre, and after a successful run to hand over to the main business.
  • Worked as a core team member of Innovation and Incubation Team HO Key role in forging strategic alliance with NGOs along with World Vision India.
  • Worked on key projects including - Big Bazaar Best Deals (India's first deals only store), Big Bazaar Unlimited (India's first Hybrid store), Bangkok Fashion (Free stitching of fabric bought), Top 10 (Youth Fashion) among others.
Management Trainee
July 2006 to April 2007
Future Group Mumbai, MH
  • Started work in Future Group as a Management Trainee at the store handling Grocery as Department manager for Staples and then staples CPG/FMCG.
  • Augmented the sales of a retail store in Mumbai by 40% with customer outreach Facilitated 99% clearance of non-moving goods for a store in Mumbai Introduction of "basket in hand "campaign that increased Avg.
  • Bill Size Conceptualization and implementation of "Learn from Vendor" Planned and structured the "home delivery program" Then went on to Lead the Reverse Logistics Program in West Zone because of the work I did in the store.
  • Entrusted with the responsibility of managing Reverse Logistics with distinction of achieving savings worth 3.5 million Spearheaded the launch of the outlets and headed supply chain for the West zone Formulated the training and awareness modules for boosting asset recovery.
Business Development Manager
May 2001 to June 2004
Weatherite Aircon
  • This was a Family held business and I was handling the City Business Development role for Mumbai.
  • Was the number one sales target achiever for 2 years in a row.
  • Handled retail and B2B sales.
Education and Training
Master of Business Administration (MBA) : 2006 Welingkar Institute of Management Marketing, Activities and Societies: Championed Retail Vertical
Bachelor of Commerce (B.Com : Commerce, 2001 Lala Lajpat Rai College Commerce
Economics, 1998 Lala Lajpat Rai College of Commerce Economics Higher Secondary, Commerce, St. Josephs Co-Ed
1996 SSC
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Professional Summary
PROFESSIONAL SYNOPSIS A dynamic professional with over 8.5 years of extensive experience covering IT Business Analysis ,Investment Banking processes ,Stock exchange operations, Investment advisory, Banking Operations, Team Management and Quality Control. Presently working as Business Analyst with Tata consultancy services Ltd, Bangalore. Risk management related experience covering Market risk, Operations risk and Regulatory risk. Knowledge and understanding of Credit Risk management and techniques. Excellent communication & interpersonal skills with proven abilities in customer relationship management & Team Management. KEY ACHIEVEMENTS Awarded for effective IT Business analysis skills in one of the prestigious projects in TCS. Identified business problems and designed solutions across Clearing and settlements and Asset servicing functions.
Work History
Deputy Manager 04/2009 to 01/2011
  • Working for UBS, a leading Global Investment Bank & premier Global asset Management Company head quartered in Basel and Zurich.
  • Supervising end to end process in Mandatory corporate actions like bonus issue, stock split, reverse stock split, Mergers, acquisitions, spin off events etc.
  • Focus on Prime brokerage clients with zero level tolerance for client service in terms of corporate action entitlements bookings to ensure client P& L in line with market.
  • Advising Stock Borrow and Loan team of forthcoming corporate actions and its effect on banks collateral and re-hypothecated equity stock positions.
  • Managing manufactured dividend exposure on all cash dividend events across all European markets.
  • Managing process excellence projects for increasing process level efficiency.
  • Creation of reporting and trend analysis for various exception types, Complete monthly reporting of exceptions to senior management; Specific focus on trending and highlighting/summarizing risk issues.
  • SOX audit compliance by reviewing the controls at regular intervals.
  • Perform root cause analyses of exceptions, identify improvements to upstream processes/systems and develop business case for improvements Special focus on aged breaks and resolution of issues to contribute to Capital adequacy requirements under Basel II guidelines.
  • Employee performance analysis on regular intervals and performing annual appraisals, work allocation based on the complexity of events across various regions like EMEA, US and APAC.
Lead Analyst 01/2007 to 01/2011
with Wipro BPO Solutions
  • Feb '11 to till now with Tata Consultancy services ,Bangalore as Business Analyst for Listed derivatives Client clearing project ( 3 Development Projects).
  • Participate in understanding and gathering business requirements.
  • Owning requirement risk management.
  • Preparing Functional specification document in line with Business requirements.
  • Conducts the scenario analysis /Gap analysis and Impact analysis, followed by preparing the approach notes.
  • Demonstrate functional requirements to Development team and equip them with effective understanding of requirements.
  • Work with product development in developing the Gap requirements and testing the requirements.
  • Creates and validates functional test scenarios /test scripts and simulate the same in a prototype.
  • Collaborate with delivery managers in ensuring all functional requirements are addressed during product implementation.
  • Provide high level strategic inputs /specification to the product management /development team to ensure offerings are in line with evolving business needs of client.
  • Develop training documentation and ensure users & delivery teams are effectively trained in the product features and processes that optimize the usage of the product.
  • Prepared case studies of Risk management related projects as part of Pre-sales activities.
  • Provided inputs as part of RFP preparation.
  • Tools used part of system analysis & integration testing includes SQL, MS-Office, Visio and HP Quality centre.
  • Working for UBS, a leading Global Investment Bank & premier Global asset Management Company headquartered in Basel and Zurich successfully transitioned the Equity Settlements Process, from UBS London.
  • Supervising EMEA cash equity and Corporate action clearing and settlements teams Process primarily a KPO, involves Asset servicing operations and Clearing and settlement functions.
  • Managing Mark to Market risk for all trades executed and focuses to settle them on Contractual settlement date.
  • Managing Buy In risk by reporting market shorts report on a daily basis to top management with necessary actions taken to cover the bank equity short positions across various EMEA markets.
  • Focus on all aged failed trades to reduce the capital requirement under Basel II guidelines and reporting to senior management on a monthly basis with trade level details.
  • Liaising with internal trading desks, Stock loan and Prime brokerage departments.
  • Responsibilities include facilitating clearance, confirmation, and settlement of Equity products includes Investigation and resolving trade discrepancies.
  • Employee performance analysis on regular intervals and performing annual appraisals, work allocation based on the markets.
  • Prepared Standard Operating procedure for different markets, focus being on Central Europe and Corporate action settlements.
  • To ensure trades settles (Stock & Cash) with counterparty in time (T+3) to avoid Interest claims as part of operational risk management.
  • Systems worked on are DTC, Global 1, Alert, EUCLID, ASI (SWIFT messaging), and Settlements tool.
Assistant Manager 11/2005 to 12/2006
Bombay Stock Exchange Ltd
  • Key Responsibilities Member of Online Surveillance and Risk management department.
  • Monitoring the member level (gross and net ) positions on a daily basis and advise collateral management team for maintaining margins as part of risk management controls.
  • Price monitoring of the Equity stocks on real time basis and report any abnormalities to SEBI.
  • Monitoring Value-at-Risk (VAR) & Extreme Loss margin calculations for listed equity securities within exchange for effective margin risk management.
  • To review the stocks traded across different groups and set the circuit filters (price band) on a daily basis.
  • Analysis of the compliance requirements of the preferential issue of Equity shares to the Promoters / FII / other corporate bodies.
  • Acted as SME to drive IT team for creation & modification of Business Objects reporting.
Personal Banker 01/2005 to 11/2005
HDFC Bank Ltd
  • Key Responsibilities Investment Advisory services to the Preferred Clients of the bank to facilitate them to invest across the various investment products like Mutual Funds, Life Insurance (ULIP), Bonds and Equity trading etc.
  • Opening of savings accounts, verification of documents and collecting KYC for new clients.
  • Cross selling and Up selling as part of daily /monthly deliverables.
  • Review of Zero account balance accounts and involved in weeding out the non performing accounts based on the relationship with customers.
  • Worked along with manager on balancing asset liability management at branch level.
  • Coordinating with the other channels within the bank like Personal Banking, Preferred relationship, teller desk to generate and achieve the Bank branch (Third party product) targets.
  • Training the MBA Intern ship trainees and providing them the opportunity to participate in the Sales promotional activities.
Marketing representative 04/2004 to 01/2005
with Prudential ICICI Asset Management Ltd
client relationship and distribution relationship associate
  • To develop and to strengthen the distribution channel (Banking, Individual Financial Advisors and Corporate distributors) in Nellore region and in other surrounding districts near by Nellore district.
  • To promote the Mutual Fund Services of the company across the region.
  • To Train the members of the Distribution channel pertaining to the various services offered by the company and providing them outlook on Equity market.
Post Graduate Diploma : Business Management Finance and Marketing Integral Institute of Advanced Management -
Bachelor of Commerce : 2010 P B Siddhartha College of Arts & Science, an Autonomous college under the jurisdiction of Nagarjuna University - Vijayawada
Additional Information
  • PERSONAL DETAILS Nationality : Indian Date of Birth : 21st August 1982 Sex : Male Passport Number : G1413538
  • ACMA Membership number : M 26083 I hereby confirm that all the above furnished information is true to the best of my knowledge and can provide sufficient documents to substantiate the details provided. Place - Bangalore Date - Dec 19, 2012
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Professional Summary
To continue my career with an organization that will utilize my management, Supervision and administrative skills and benefit mutual growth and success. 18 years of experience in operations management, administration, human resource management, strategy planning in telecom sector. Extensive exposure on various telecom entities in both GSM & CDMA technologies in both PS & CS domain Planning, implementation, operations, configuration, performance & support. Exposure in Handling MS projects and leading the NNOC fault operations in wireless domain. Actively involved in process establishment and cost saving initiatives in the processes. Excellent leader with exposure in conceptualizing measures to optimize the resource and capacity utilization. Possess good communication, interpersonal and supervisory skills to ensure execution of the time bound deliverables. Adept at handling day to day operational activities in coordination with internal/external departments, designing training modules, organizing team building events.
Work History
Deputy Manager 10/2007 to 09/2008
Reliance communications limited, Mumbai National Network Operations Center NNOC
  • Troubleshooting of all network related issues of both CDMA/GSM CORE/DATA.
  • Monitor and handle alarms of Core/RAN elements reported via OSS Net-Trac.
  • Acknowledgement of alarm and Determine severity, priority level, log and create trouble tickets Assign /reassign the trouble/Fault tickets to different work group and closure of the same.
  • Notification of service affecting incidents to the shift head /FM lead and different workgroup.
  • Monitor and track all events to ensure that they receive proper attention in timely manner.
  • Track the performance of the core elements and take necessary action to ensure the optimum utilization and traffic handling.
  • Fault Management and analysis of Network related issues of core elements that include fault related to call processing, routing, registration, migration, software upgrades and access network faults.
  • Notification of service affecting faults / fault which has potential to affect services as per the process.
Senior Engineer 12/2000 to 09/2007
Tata teleservices Limited Designation
  • Operation & Maintenance of MSC, GMSC, Wire line /Tandem Switches, VMS, IVR, UMS & CMS.
  • Role
Manager 12/1999 to 11/2000
  • Worked as engineer in production planning and control department of SMPS plant.
Engineer 12/1996 to 05/1999
Linkwell telesystems limited Hyderabad
  • Worked as Quality control engineer of EPABX/PCO Systems.
Senior Manager National Network Operations Center NNOC Reliance Communications Ltd
  • Alcatel lucent managed solutions India Pvt.
  • Ltd.
  • Mumbai (October 2008 to Till Date) To ensure network coverage for the 24/7 environment so that the network infrastructure is running effectively at all times which includes continuous surveillance of all services, and ensuring that every reasonable effort is made to restore service as quickly as possible in the event of an outage.
  • To maintain network availability, MTTR, SLA, network/ NOC surveillance parameters are kept within the range at all times as per customer requirement.
  • And ticket handling objectives while providing hands-on leadership during network events.
  • To coordinate the rollout of software updates, network rearrangements, and the installation of new equipment and facilities with Repair, Engineering, and Field Operations, minimizing Customer impact and maximizing the productivity of resources.
  • To Formulate, refine, and document NOC policies, processes, procedures, and associated systems requirements and drive their implementation and adherence.
  • To work with Engineering to provide operational perspective to network upgrade and deployment projects.
  • To develop and report on metrics for the performance of the NOC team and individual incumbent, including but not limited to MTTR, escalations, and ticketing.
  • Drive technical staff effective surveillance and resolve customer issues and accomplish NOC objectives by being a role model to impress upon staff to be self-motivated with the ambition to problem-solve, learn and create their own mechanisms for resolving issues and most importantly, communicate effectively with the ability to work in a team environment.
  • Provide innovative, cost effective but comprehensive solutions for business requirements.
  • Incident management of all major events.
  • Technical and management escalation after primary analysis.
  • Ensuring prompt escalation and notification of major network faults and customer faults as per the NOC Escalation Guidelines and regular feedback to customers in relation to on-going issues.
  • Ensuring the tracking and directing the workflow of faults and planned events Planning of resources, tools, training and staffing shifts.
B.Tech(ECE): JNTU -
ECE from state board of technical education and training, Andhra Pradesh. SSC from State Board of Secondary Education, Andhra Pradesh:
  • Emphasis in [Name of Emphasis]
Additional Information
  • PERSONAL DETAILS Date of Birth : 26th December 1976. Marital Status : Married Address : 61/EWSH, New santosh nagar colony, Hyderabad-500059, Telangana state, Languages Known : English, Hindi and Telugu. Passport Number : B, Issued at Hyderabad, Telangana.
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Professional Summary

Result oriented professional with rich experience in Strategy and Brand Marketing with Experienced marketing management professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends.

Experienced marketing management professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends.

Driven marketing executive with [Number] years experience with Fortune 100 firms. Offers an extensive background in all aspects of marketing and marketing management, easily moving from vision and strategy to hands-on implementation.

Marketing Manager effective at delivering high-quality content for digital, traditional and social marketing. High achiever who produces results individually, as well as part of a results-focused team. Dedicated [Job Title] with [Number] years in marketing management, advertising and public relations. Areas of expertise include content development and brand management. Tech-savvy [Job Title] with more than [Number] years in integrated marketing, testing, search engine optimization, Pay-Per-Click and social media marketing. Seeking a management position offering opportunities for new challenges and career growth. High-energy, organized [Job Title] highly effective in project and personnel management and market trend identification. Desires an upper-level marketing or account management position. Analytical and strategic [Job Title] with excellent problem solving skills. Organized, efficient and always willing to go the extra mile for on-time content delivery.
Master's: Business Administration
MBA: present University of Victoria, BC -
  • Recipient of [Scholarship Name] Scholarship
  • Business, Marketing and Advertising coursework
  • Business, Marketing and Advertising coursework
  • [Number] GPA
  • Communications and Journalism coursework
  • Coursework in Integrated Marketing Communications
Post Graduate Diploma: Management Marketing January 2015 Fore School of Management - Delhi Marketing Management, Financial and Managerial Accounting, Applied Data Analysis and Decision analysis, Managing people and organizations Management Marketing
Bachelor of Engineering: Electronics and Communication 2010 Technocrats Institute of Technology - Electronics and Communication
Work History
Deputy Manager 04/2010 to 05/2014
DB Corp. Ltd Bhopal, India
  • Directed and coordinated marketing activities and policies to promote products and services.
  • Reviewed the financial aspects of product development, such as budgets, expenditures and research and development appropriations.
  • Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
  • Initiated market research studies and analyzed findings.
  • Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
  • Analyzed business developments and monitored market trends.
  • Consulted with buying personnel to determine projected demand for products and services.
  • Completed quarterly forecasting and monthly financial reviews.
  • Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Coordinated and participated in promotional activities and trade shows.
  • Analyzed third-party data and investigated new growth opportunities.
  • Collaborated with developers, advertisers and production managers to market products and services.
  • Identified value propositions and key messages for all of the company's marketing campaigns.
  • Coordinated art and graphics creation for effective merchandising.
  • Preserved brand integrity by monitoring the consistency and quality of marketing content.
  • Created high-quality marketing strategy documentation, including product marketing briefs, FAQs and objection handling documents.
  • Cultivated effective partnerships with engineering, marketing, sales and customer support staff.
  • Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.
  • Traveled nationally and internationally to meet with customers and deliver clear company messages.
  • Analyzed usage patterns to understand ways in which customers used company products and services.
  • Directed product development using in-depth knowledge of vendor landscape and industry insight.
  • Developed and implemented campaigns for email, online advertising, search engines and direct mail.
  • Defined and tracked campaign effectiveness and adjusted strategies accordingly.
  • Organized and hosted media calls to address quarterly financial results.
  • Developed key messaging, branding and positioning statements.
  • Served as the primary point of contact for incoming media calls, including requests for meetings and interviews with company executives and experts.
  • Created and maintained company web pages using HTML and CSS.
  • Developed and managed communications strategies, plans and budgets.
  • Planned and launched innovative, creative and effective communications campaigns, such as [Campaign name], which resulted in [Campaign results].
  • Created and implemented external and internal communications strategies for key company initiatives such as [Company initiative].
  • Coached management on communication tactics with staff and customers regarding organization changes.
  • Wrote and edited company case studies, fact sheets and product collateral.
  • Coordinated trade shows, media buying and planning, sales promotions and direct mail campaigns.
  • Created interactive digital presentations for executives.
  • Conveyed noteworthy information about project successes and product updates to customers.
  • Drafted and managed print, online and social media communications designed to promote company brand, image and values.
  • Established and maintained external communications calendar, and managed scheduled assignments.
  • Provided feedback to all departments on brand consistency in outbound communications.
  • Drafted post-event evaluations, compiled results and recommended changes for future events.
  • Leveraged professional relationships to develop new business opportunities.
  • Built and maintained media and coalition lists.
  • Coordinated news releases, media responses, press packets and placement of stories in national trade publications.
  • Drafted engaging, accurate and effective press releases.
  • Oversaw and adhered to the communications department budget.
Co-Founder 02/2006 to 04/2008
GD Institute of Development
  • Established the Institute from scratch and achieved breakeven in 6 months.
  • Responsible for promoting sales, customer retention, negotiation and right prospecting.
  • Consistently met sales targets through planning, selling to customer needs, closing deals, effective presentation and professional approach.
  • Developed marketing and promotion material for increasing sales.
Deputy Manager 04/2010 to 05/2014
DB Corp. Ltd. Newspaper Group
  • Promoted for 2 consecutive years, 2011 & 2012, for outstanding performance and exceeding job expectations.
  • Spearheaded the planning, launch and execution from start to finish of “Fotomania” - a Digital photography contest across India with thousands of fan followers.
  • Transformed Samvad (In-house corporate magazine of DB Corp.
  • Ltd.) into an award winning product that received Gold awards at the INDY'S Awards in 2011 and CMO Asia Awards 2011 in the category of the “Best In-house Magazine”.
  • Chosen as Functional Trainer and Brand Marketing coordinator during 2012-14.
  • Responsibilities included providing internal training, induction and coordinating with state and regional sales and marketing team for implementing the marketing plan Developed brand and marketing strategy on the basis of market research and industry analysis for small sized Canadian companies such as TM NewMedia (now known as Pathwise solutions), Victoria, BC and Alliston Yellow Taxi, Alliston, Ontario resulting in a revamp of brand strategy and increased revenue.
  • Developed strategy based on Industry research and Market trend analysis and provided strategic direction to the accounts by managing complete implementation of various media activities including press conferences, seminars, product launches and corporate features.
  • Developed corporate Presentation and Audio-visuals for representing DB Corp.
  • Ltd.
  • at all trade and reader platforms at the state and national level.
  • Planned and helped in execution of Corporate Social Responsibility activities and drives of the group by creating commercials, audio visuals and marketing campaigns, etc.
  • Developed Public Relations through utilizing opportunities for feature articles, interviews, presentations, and other public relations activities that promoted awareness of the company's products and services.
  • Coordinated with Creative and PR Agencies for developing communication plans to realize the organization's objectives and analyze post communication impact.
  • Planned and implemented numerous Social Media campaigns for promotion of existing brands and launching new products in the market.
  • Created websites, communication content and contest for increasing the impact and customer engagement.
  • Designed and Re-launched the Intranet home page of DB Corp.
  • Ltd.
  • and developed corporate Brand Manual of DB Corp Ltd.
  • and executed Reader & Trade Engagement activities on a pan-India level.
  • Responsible for brand management and development, marketing and campaign management for company's major newspaper brands including
  • Social media engagement
  • Creative and innovative
  • Product marketing specialist
  • Thought leadership content development
  • Special events planning
  • Quantitative and qualitative market research
  • Product lifecycle management
  • Marketing plan development
  • Thought leadership content development
  • Organized
  • Publishing expertise
  • Product marketing specialist
  • Strategic thinker
  • Strong time management
  • Corporate messaging
  • Strategic marketing
  • Online and mobile consumer marketing tools
  • Social media expert
  • Digital marketing
  • Budget development and management
  • Creative and innovative
  • Superior verbal and written communication skills
  • Calm under pressure
  • Composed
  • Brand development and management
  • Analytical thinker
  • Web content
  • PowerPoint presentations
  • Exceptional attention to detail
  • Excellent interpersonal skills
  • Natural leader
  • Awarded third prize in Inter MBA case competition at University of Victoria.
  • Well versed with SPSS/MS Office, Excel, SAP - Sales Module, IRS Software & Quark.
  • Indian Readership Survey training focusing on extracting relevant consumer data based on key objectives.
  • Reading - Avid reader, especially interested in personal development and self-help books.