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Skillful Advertising Director resume
Personable, results-oriented Graphic and UX Designer with over 10 years experience in producing human-centered design. Dedicated to working with team members to find
UX Design- Conducts user research and testing. Develops wireframes and task flows based on user needs.
Graphic Design - Designed and created graphics to meet specific commercial or promotional needs. Met with clients to get a clear understanding of their visual communication requirements and develop design 'roughs' (sketches). Prepared comprehensive layouts of the design using techniques such as photography, illustration and computer generated imagery.
Marketing and Advertising - Broad understanding of current marketing and advertising trends, their
impact on business strategies, and their implications in creating and
sustaining competitive advantage with a focus on digital marketing and
Relevant Professional Experience
General AssemblyAtlanta, GAUser Experience Design Fellow12/2018 to Current
Attended a 10-week , 500+ hour immersive training to learn the creative process in user experience design. Topics covered included:
- Understand how users interact with your product through methods like
interviewing, observation, and testing.
Interaction & Interface Design -
Define the way your digital product interacts with users in order to
make it simple, user-friendly, and beautiful. This allows you to create a
product that people love to use.
Prototyping & Testing - I create interactive prototypes to test designs and ideas in front
of real users. Iterate and evolve your concepts into a digital product.
Working with Teams & Clients - I Collaborate with fellow designers, stakeholders, clients, and real
users to solve design problems and create real products.
DAYN-MARK ADVERTISINGAtlanta, GAAdvertising Director08/2010 to 01/2017
Led the strategic development of online and traditional advertising plans.
Managed a group of 8 professionals, including advertising, graphic design and sales representatives.
Planned and negotiated media buys, including TV, print and digital.
Monitored the effectiveness of promotions and advertising campaigns.
Managed the complete redesign and launch of the company's website.
Professional Accreditation:Political / Campaign Advertising Management2017The Women's Campaign School at Yale, New Haven, CT
Master of Arts:Public Administration2016Texas Southern University, Houston, TX, USA
Graduated Magna Cum Laude
Bachelor of Arts:Graphic Design / AdvertisingFlorida A&M University, Tallahassee, FL
Minor in Advertising, Communications and Public Relations