Digital Marketing Strategist resume examples

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Skillful Digital Marketing Strategist resume

BETHANY SNOW
Summary

Resourceful United States Army Veteran with excellent management abilities. An action-oriented professional with strong leadership and relationship-building skills with the ability to communicate effectively.

Skills
  • Process improvement
  • Natural leader
  • Troubleshooting
  • Exceptionally organized
  • Strong attention to detail


  • Effective time manager
  • Program Marketing
  • Tactical Planning
  • Business Development
  • Calm under pressure
Experience
Director of Development 02/2013 02/2016 Common Dreams, Inc Portland, ME
  • Oversaw all aspects of fundraising and subscriptions.
  • Created and implemented ongoing plans for securing funding and grants from individual small donors, major donors, and foundations.
  • Conducted bi-monthly fundraising campaigns that sustained an organization with a budget over $1 million.
  • Responsible for managing relationships with all donors, members and readers. 
  • Managed online Customer Relationship Management (CRM) software and a database with over a quarter million national and international donors.
Digital Marketing Strategist 12/2011 03/2013 Dream Local Digital Rockland, ME
  • Boosted advertising exposure by accessing new markets and retail channels through strategic planning and communication.
  • Worked with small and medium sized businesses in Maine to develop and manage their online and social media presence.
  • Creating content, blogging, search engine optimization (SEO), email and outbound marketing campaigns, along with organizing consumer engagement.
Military Experience
Operations Supervisor/ Training Coordinator 01/2006 02/2007 United States Army Fort Lewis, WA
  • Conducted performance evaluations and maintained training records.
  • Coordinated ordering, usage and turn-in of supplies used for training.
  • Managed inventories and assumed responsibility for and maintained records of unit's exact inventory, expenditures and balances of sensitive materials.
  • Supervised and trained a deploying intelligence team on interrogation techniques, liaison, report writing and use of an interpreter.
Operations Supervisor 12/2004 01/2006 United States Army Waegwan, South Korea
  • Supervised and trained 12 personnel.
  • Managed all reporting and evaluated and edited all intelligence reports.
  • Conducted regular debriefings with U.S.military officers
  • Prepared and transmitted reports responding to national and international intelligence objectives.
  • Performed the duties of a higher-level administrator.
Education
2010 Bachelor of Arts: Mount Holyoke College - Political Science South Hadley, MA
Military Education
Korean Translator      Monterey, CA
Defense Language Institute 
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Job-winning Digital Marketing Strategist resume

Magan Taylor
Summary
From start-up to acquisition, I've spent half my career shaping and building high-growth advertising support teams for Under Armour Connected Fitness. I have experience leading multi-disciplinary teams, building scalable digital ad products, and leading strategic planning. I value diversity of thought, solid communication, and mindful collaboration. Originally from the Midwest, I roll up my sleeves and lead by example.
Strengths
  • Dealing with Ambiguity 
  • Measuring Results
  • High Velocity Decision Making
  • Customer/Employee Retention
  • Driving Operational Efficiencies
  • Maximizer
  • Arranger
  • Strategic
  • Individualization
  • Positivity
Experience
04/2017
Head of Client Enablement Under Armour
Responsible for building, coaching, and developing a high performing client services team; 10 account managers, 2 project managers. Doubled the size of the team by 2x in less than 6 months. Created hiring and on-boarding processes, calibration methodology, and training plans.
 
Collaborate with Director of Sales and Director of Integrated Marketing to establish regional account planning, strategies, and priorities to achieve quarterly renewal and revenue goals. Lead MEDDIC sales methodology transformation.
 
Work with senior leadership on three-year planning and strategic visioning. Collaborate with Operations and Finance to forecast, measure, and optimize client performance and revenue cognition. Responsible for securing third party, strategic partnerships that drive ROI for media clients.
 
Experience mapping out the customer journey and identifying critical touchpoints that drive incremental revenue. Increased renewal rate by 12%.
03/2014 to 03/2017
MapMyFitness Monetization Product Manager Under Armour
Product owner for monetization; includes web and in-app placements, rich media, brand sponsorships and native ad experiences. Worked with Premium membership team to differentiate features.
 
Delivered over 30+ product enhancements and launched 6 new product sponsorships that enabled 15% YoY sales growth. Managed and lead the revenue product team; 5 developers, 1 project manager, and 2 supporting designers.
10/2012 to 03/2014
Digital Marketing Strategist JWT Defined strategic digital marketing objectives and developed annual media plans for 10 designated market areas over five states. Responsible for building and maintaining agency client field relationships; conducting quarterly meetings with Ford Marketing personnel to present media plans, advertising strategies, and results.
01/2011 to 10/2012
National Sales and Strategy Supervisor MapMyFitness
Used consumer insights, market driven data, and competitive analyses to drive sales proposals, integrate marketing campaigns, and create compelling proposals that support 30% YOY sales growth.
 
Implemented internal pre-sales and post-sales processes to streamline client requests. Resulted in 50% improvement in response time on Requests for Proposal (RFP).
01/2005 to 01/2011
Account Manager Y&R & Integer
Developed and implemented regional and national shopper marketing plans & programs for Kellogg clients like Safeway based on consumer insights and sales goals.
 
Responsible for building and maintaining agency-client field relationships; conducting quarterly meetings with Lincoln Mercury marketing franchise boards to present media plans, advertising strategies, and creative campaigns.
Education and Training
2009
MBA CU Denver Business School Denver, CO, United States
2004
Master of Science: Marketing Iowa State University Ames, IA, United States
Certificate
Certificate in Entrepreneurship
Jake Jabs Center for Entrepreneurship 
 
Command of the Sale Training
Force Management
12 week MEDDIC sales training
 
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Top Digital Marketing Strategist skills

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Experienced Digital Marketing Strategist resume

HANNA HEFFERN
Skill Highlights
  • Digital advertising
  • SEO marketing
  • Marketing research 
  • Event coordination 
  • Strong attention to detail
  • Effective communicator 
  • Persistant 
  • Ability to foster relationships
Education
Bachelor of Science, Business Marketing May 2016 Montana State University Bozeman, Montana
  • Social Media and Digital Marketing coursework
  • Marketing Research coursework
  • Finance and Accounting coursework
  • Marketing Communications coursework
  • Consumer Behavior coursework 
Experience
Event Coordination Intern Sep 2016 to Current
Eagle Mount Bozeman, MT
  • Arrange details of silent auctions for special events.
  • Procure gifts and donations for events.
  • Conduct outreach to donors.
  • Categorization and data entry of gifts and donations. 
Digital Marketing Strategist May 2016 to Current
The Refugee Center Online Bozeman, MT
  • Assist with search engine marketing campaigns that utilized solid linking, technical and keyword research tactics.
  • Reviewed site content and design.
  • Manage SEO and link-building campaigns to increase the website's credibility and drive traffic.
  • Initiate digital market research study and analyzed findings.
  • Donner outreach and retention.  
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Hostess Jun 2012 to Sep 2013
Spenard Roadhouse Anchorage , AK
  • Worked with computer system to prepare schedules and take orders.
  • Trained other employees in host position.
  • Maintained customer satisfaction at all times.
  • Ensured quality and cleanliness of restaurant.
Owner/Vendor May 2010 to Aug 2015
Eliots Edibles DONUT STAND Anchorage, United States, Alaska
  • Prepared a weekly budget for donut stand.
  • Recorded and purchased weekly inventory supply.
  • Maintained and operated donut machine.
  • Booked venue space at specialty events.
References
References available upon request.
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