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Professional Summary
Creative, innovative and goal oriented marketing professional with a solid client relationship skills, who is eager to be incorporated into achieving business marketing strategy goals. Core Qualifications Specializes in communicating insights and ideas effectively to create initiatives exceeding client expectations Extensive knowledge of digital and content marketing strategies Ability to clearly and concisely express ideas, both orally and in writing
  • Self-motivated
  • Strong verbal communication
  • Team leadership
  • Process implementation
Work History
Marketing Administrator 07/2015 to Current
OneBlood Tallahassee, Florida
  • Assist senior leadership with creation and implementation of marketing and advertising campaigns.
  • Facilitate communications of content to include direct mail, advertising, promotional materials, signage, and presentation materials.
  • Support community relations and brand collaboration efforts to increase awareness, secure new sponsorship opportunities and assist in event planning.
  • Manage internal and external vendor relationships for production of marketing materials.
  • Pitch marketing and advertising campaigns securing five new partnerships this year, while continuing to maintain relations with existing clients.
  • Analyze cost effectiveness of digital marketing strategies to optimize ROI and increase growth.
Sales and Marketing Manager 01/2011 to 07/2015
Spriggs Laid Back Luxe Tallahassee, Florida
  • Created and managed content for marketing materials, websites and multiple social media platforms.
  • Developed social media campaigns increasing visits to digital marketing platforms and website by 20%.
  • Routinely managed and exceeded monthly sales goals of $50,000.
  • Managed a $20,000 yearly budget for day to day digital advertising solutions to maximize revenues.
  • Supervised, directed, scheduled and trained current and incoming staff.
Sales Associate 12/2009 to 02/2011
  • Responsible for retail merchandising and inventory management.
  • Proactively sold and marketed appropriate products to customers to increase sales.
  • Maintained close relationships with regular customers and successfully made a constant effort to interact with new customers Excellent professional and personal references available upon request.
  • Develop enterprise-wide and targeted media plans, including content for internal and external communications and social channels with geo targeted demographics.
  • Work collaboratively with HR, Communications, agency teams, and appropriate outside partners to support an integrated marketing approach; sharing and applying learning's.
  • Oversees clients deliverables and manages creative development, production, optimization, while analyzing campaign analyses and reports.
  • Work collaboratively with external clients and multiple departments to ensure brand strategy and corporate identity standards.
  • Experience working with customer relationship management (CRM) platforms, digital communications analytics and SEO.
  • Develop and source content and copy for website landing pages, e-blasts, text messaging verbiage and multiple social media channels.
  • Responsible for identifying emerging trends and client behavior to penetrate new market segments and launch system wide initiatives to support business objectives.
  • Develop and execute marketing plans to reach new customers and grow current customer accounts through direct mail efforts, printed collateral and digital strategies.
  • Provide senior management with new ideas and seek continuous improvement across all aspects of the company's marketing stack.
  • Generated ideas for internal program launches while overseeing scope of the projects with software developers and other internal departments.
  • SPRIGGS BULLET: Responsible for growing online segment sales at a rate of 25% YOY through emphasis on SEO & Paid Ads, email marketing, targeted remarketing, sales & promos, and other digital strategies.
B.S: Business Management, Hospitality Management 12/2013 Florida State University - Tallahassee, Florida GPA: 3.51
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Creative multi-platform communications professional with extensive project  concept and development experience and strong ability to communicate effectively with technology, executive, and business audiences. Portfolio available at [URL].
  • Confident, articulate, and professional speaking abilities 
  • Empathetic listener and persuasive speaker.
  • Excellent presentation and negotiation skills
  • Excellent written and verbal communication skills.
  • Creative Problem Solving
  • Microsoft Office Suite
  • Adobe Photoshop
  • Adobe Premier
  • Social Media
  • Content Development
  • Marketing
  • Advertising
  • Client-focused
  • Results-oriented
Sales Associate
Towson, MD
CVS/ Mar 2018 to Current
Create attractive displays and organize items in a visually appealing manner.
Listen to customer needs and preferences to provide accurate advice.
and executed sales promotions.
Maintain knowledge of current promotions, policies regarding payment and exchanges, and security practices.
Sales and Marketing Advisor
Towson, MD
H&M/ Feb 2017 to Jun 2017
Organized new product and content releases.
Collaborated with advertising and promotion managers to promote products and services.
Built customer confidence by actively listening to their concerns and giving appropriate feedback.
Kept current on market and product trends to effectively answer customer questions.
Managed quality communication, customer support and product representation for each client.
Kept the showroom clean and maintained neat, orderly product displays.
Event Coordinator
Apple Valley, MN
BCC Inc. / Aug 2015 to Mar 2017
Coordinated monthly and quarterly marketing and community events
Selected d�cor and event materials fitting clients' requests and vision.
Gathered event requirements, including venues, budgets, guest lists, catering and event timelines through face-to-face client meetings.
Collaborated with marketing and communications teams on standardization, design and production of marketing materials.
Promoted services and expanded vendor network by attending and participating in industry events.

Education and Training
Bachelor of Science: Multi-platform Productions Morgan State University, 2019 Baltimore, MD, United States 3.0 GPA 
Activities and Honors
Member of ACA  (American Communication Association)
Member of AWC (Association for Women in Communications)
Member of S.A.S.Y (Sisterhood Advancing Sisters in the Youth)
Member of F. U. T. U. R.E . (Females United To Uplift, Reshape and Educate  
Domestic Violence Awareness Volunteer
Victory Christian Fellowship, Blessings and Dressings Volunteer
Morgan State University Dean List 
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Award winning, results oriented micro electronics sales professional with strong business development experience and excellent organization and people skills. Experience selling electronic components into manufacturers of aerospace, automotive, industrial, transportation and security equipment. Strong ability to focus and multi-task. Desire a challenging role in sales and business development with a growing progressive company.
Linkedin Profile
  • Client-focused
  • Strategic Planning
  • Reports generation and analysis
  • Interpersonal and communication skills
  • CRM
  • SalesNow CRM
  • MS Office
  • OMX 
  • Strategic Planning
Manager, Sales and Marketing Jan 2016 to Feb 2018
Shimifrez Vaughan, ON
Responsible for selecting and deploying the company's first CRM system. Managed the company's CRM database SalesNow CRM.Experience working with the Canadian Defence and Aersopace contractor website OMX (Offest Market Exchange). Possess the security credentials to sell to AS9100 certified companies globally. Assisted in the creation and publishing of the company's press releases. Accessed various industry associations and attended trade shows to market the company's services and to prospect for new customers.  Able to read material drawings in addition to schematics to understand customer requirements. Identified primary areas for business development based on market research and competitor analysis. Implemented a strategic territory sales plan that ensured achievement of sales and revenue targets.​
National Sales Manager Jan 2012 to Aug 2015
Standex Electronics Oakville, ON
Managed the Canadian market with oversight of a national manufacturer's representative and distributor channel. Identified areas to maximize market penetration and created new business development opportunities using effective lead follow up, market research and competitor analyses. Conducted sales presentations to customers and implemented strategic sales plans for assigned sales territory and worked closely with channel partners to maintain mindshare. Consistently performed at or above assigned sales plan. Generated accurate forecasts and sales reports and ensured timely and accurate updating of Sales CRM database.​
Field Sales Representative Mar 2010 to Jul 2011
Cee-Jay Micro Mississauga, ON
 Responsible selling the company's contracted product lines within assigned sales territory of southern Ontario. Coordinated with fellow sales reps and management to set up customer meetings for principals on a weekly basis. Participated in principal product training and business reviews. Followed up on sales leads provided by principals. Implemented annual sales plans designed to meet expected sales targets. Coordinated with distribution channel partners to assist them in selling the company's lines. Won key sales with product manufacturers across various vertical markets. Secured large volume sales with automotive, aerospace consumer and telecom manufacturers.
Area Sales Manager Nov 2002 to Jan 2009
Semtech Canada Burlington, ON
Managed European and Eastern U.S. sales territory with oversight of four manufacturer's representatives. Created and implemented detailed territory sales strategies and plans in collaboration with senior management. Generated accurate forecasts and sales reports and also ensured timely and accurate updating of Sales CRM database. Worked with product marketing to assist in new product definitions based on customer feedback. Consistently exceeded sales plans year over year. Closed record-breaking sale for largest ever video processor with a large video conferencing solution company resulting in $2,000,000 in incremental revenue. Awarded the 2006 Employee of the Year honor for sales excellence.
Business Development Manager Sep 2000 to Jan 2002
bbd Electronics Inc. Calgary, AB
Responsible for selling the company's contracted product lines to manufacturers of electronic equipment in Alberta, Saskatchewan and Manitoba. Coordinated with fellow sales reps and management to set up customer meetings for principals on a weekly basis. Participated in principal product training and business reviews. Followed up on sales leads provided by principals. Assisted the company's distributors with selling into key accounts.  Sold RF chip solutions to wireless product manufacturers and microelectronic solutions to oil and gas product manufacturers. Designed in network processor chips to manufacturers of telecom/wireless/wire-line network equipment. Met and exceeded assigned sales plans year over year. ​
Education and Training
Bachelor of Arts Simon Fraser University Burnaby, British Columbia, Canada
2006 Gennum Employee of the year award for sales excellence
Training courses
Selling: Consultative selling, critical thinking for business professionals, HR training for managers
Technical: Standex, on going training for magnetics (standard and high frequency) and sensor solutions with a focus on reed switch and hall effect devices. Cee-Jay Micro, on-going training for Cypress Semiconductor, EPCOS-TDK, IR/Infineon. Semtech/Gennum, on going training in SDI video transport and video processor technologies. bbd. Analog Devices New Field Sales Engineer Training course,  Intel new product training in Embedded and network processor products.

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Since 1986, I have been involved in sales in some fashion. Individual Contributor, Sales Leadership, Sales Training, Mentoring, New Hire Training, Demo Team Leadership, Product Leadership and Client Success Ambassador. Leadership is important as you can find managers fairly easy. Having the talent for Leadership is where I have helped grow many from Individual Contributor to Sales and Other Leadership positions in both small and large organizations.

Sales Skills:

Sales Leader**Seasoned Sales Professional ** Team Builder ** Relationship Builder at C Suite ** Contract Negotiator ** Proven Record of Achieving Goals**Team "Fixer**

Software Skills:
Human Resources**Payroll**Time and Attendance**Staff Scheduling**Analytics**Patient Classification**Biometrics**Nurse Call**Fire Alarm**Access Control**Talent Management**
  • Established track record of exceptional sales results
  • Excellent communication skills
  • Solution Selling
  • Relationships with CFO, COO, CNO, CIO, VPHR, CISO
  • National Account Management
  • Complex project and contract negotiations
  • Experienced Sales and Product Trainer
  • Team Building
  • Team Fixing
  • Active with National HIMSS, CHIME, ASHHRA, AONE and local Chapters
API Healthcare Hartford, WI Client Ambassador 08/2018 to Current

Returned to API Healthcare for a leadership opportunity to help grow client confidence, increase sales and provide mentorship to sales. 

  • Client ambassador for key clients with substantial recurring revenue. 
  • Assist and mentor sales team and sales leadership in complex workforce management sales pursuits.
  • Point person for aligning new partnerships to aid growth of sales revenue.
  • Retained 4 clients within 120 days securing over $2M in recurring revenue. 
Fortified Health Security Nashville, TN Regional Director 01/2018 to 08/2018
  • Managed Services for cyber security exclusive to healthcare.
  • Calling directly to CIO and CISO roles.
  • New position, growth responsibilities to obtain net new opportunities.
JB Developers El Dorado Hills, CA Vice President Sales and Marketing 03/2017 to 11/2017
JB Developers provides Workforce Management Solutions to healthcare.
  • New role, first sales and marketing role in the company's history working with and reporting directly to new CEO.
  • Market to CIO, CFO, COO, CNO and VPHR community of existing relationships.
  • Initial member of new Leadership Team.
API Healthcare-A GE Healthcare Company Hartford, WI National Commercial Business Leader 01/2016 to 02/2017
  • Assist Zone Leaders and Client Executives with strategic direction to negotiate and close complex software sales opportunities.
  • Work with legal and finance on contract negotiations.
  • Train all new Client Executives on sales process and product.
  • Manage/cultivate partnerships to enhance sales offerings.
​​Leading technology provider of Workforce Management Solutions exclusive to healthcare. KLAS leader over 13 years.
API Healthcare - A GE Healthcare Company Hartford, WI East Zone Manager 01/2015 to 01/2016
  • Hire and Lead Team of 7 Client Executives
  • Operating Plan over $22 Million
  • 100% of Plan for year
  • Top Performing Leader of all Zones
API Healthcare Hartford, WI Vice President Healthcare Solutions 01/2013 to 12/2014
  • Negotiate technology contracts with General Counsel.
  • Train new sales associates in methodology and software solutions.
  • Ambassador to prestige and at risk clients.
  • Repair and Mentor team of Product Specialists for software demonstrations.
  • July 2014, VP Sales for Southern Region Client Executives at request of new VP Sales.
API Healthcare Hartford, WI Vice President Sales - East 08/2009 to 12/2012
  • Interview, hire and train team of Client and New Business Account Executives.
  • Worked directly with CEO and VP Sales to deploy new sales methodology. 
  • 2012 team quota $14 Million, exceeded plan. Record
  • 2009 thru 2011, achieved no less than 90% of plan each year while building team.
API Healthcare Hartford, WI Account Executive-Eastern U.S. 10/2003 to 08/2009
  • Personally perfomed software presentations to executives
  • Top producer 2008 and 2009, over 125% each year.
  • Over 100% plan 2004 thru 2007.
CINCINNATI TIME SYSTEMS Cincinnati, OH Sales Leader/Account Executive 04/2002 to 09/2003
  • Regional provider of Time and Attendance and Access Control systems.
  • Dual role. Reported directly to CEO.
  • Grew sales team and train new executives.
  • 130% plan in 6 months at 40% margin.
SIMPLEXGRINNELL Gardner, MA Regional Sales Manager 01/1997 to 01/2002
  • 1997 and 1998. Given challenge to build sales team from scratch. Team was 13 reps over 12 states
  • 1999 thru 2002. Achieved team quota all 3 years. 
Life Safety Account Rep 01/1993 to 12/1997
  • Developed relationships with Architects and specifying engineers.
  • 100% Club Qualifier 4 out of 5 years.
Individual Contributor-Life Safety and Time Equipment Sales 02/1986 to 12/1992
  • 100% Club qualifier all six years in this position.
  • Top quota achiever in United States 1989, 156%.
  • Top quota achiever in region 1992, 145%.
Diploma-One Year: Drafting Technology 1982 Louisville Technical Institute, Louisville, KY
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Highly motivated individual seeking a challenging role in the Ethics & Compliance organization at Boehringer Ingelheim Pharmaceuticals. Strong organizational, analytical and interpersonal skills with an exceptional attention to detail. Action and goal-oriented with strong ability to communicate effectively with business partners to achieve business goals.

Areas of Expertise
  • Analytical problem solving
  • Meticulous attention to detail
  • Strong problem solver
  • Contract negotiation/review
  • Schedule management
  • Meeting coordination
  • Multi-task management
  • Accounts receivable/payable
  • Results and goal-oriented
  • Customer needs assessment
Work Experience
Field Sales Coordinator/Idiopathic Pulmonary Fibrosis Business Unit Dec 2013 to Current
Boehringer Ingelheim Pharmaceuticals, Inc. Ridgefield, CT
  • Provides zone, regional and territory administrative support; liaison between senior leadership team and IPF field sales and clinical educator team by offering conflict resolution recommendations
  • Successfully planned and executed on-boarding project during pre-launch of nintedanib, leading to an IPF field sales team consisting of 125 sales consultants and clinical educators, including 10 associate directors; ensuring launch readiness upon FDA product approval
  • Participate in HPRC meetings and monthly SAT calls with compliance business partner to gain knowledge and understanding of corporate regulations; facilitate discussion and provide guidance on proper sales compliance policy
  • Follows ethical procedures when processing funding requests for exhibit displays in the Vision Tracker system; collaborates with compliance business partner to ensure exhibit agreements are completed correctly to meet PHARMA code
  • Responsible for reviewing meal anomaly reports and reinforcing corrective action plans for IPF sales consultants
  • Attends multiple IPF training presentations with compliance business officer regarding the Sunshine Act, state laws and HCP spend regulations
  • Provides guidance and direction to IPF field sales team on adhering to all non-branded vs. branded exhibits and funding requests according to Boehringer Ingelheim policy by conducting interactions during the submission process 
  • Source meeting space and negotiate rates with hotel venues to accommodate candidate interviews; partner with talent acquisition team to post requisitions for vacant positions; track vacancies, schedule interviews, coordinate travel and hotel arrangements for candidates
  • Anticipates needs of the IPF leadership and field sales team to allow for optimum and quality time in the field and less focus on administrative tasks in order to achieve national net sales of 644MM in 2017; key contributor in supporting IPF national sales force in achieving OFEV net sales at 109% of budget YTD 2018 for the 4th year in a row
  • Performs an active role in coordinating yearly POAs and bi-yearly leadership team meetings including hotel sourcing with outside vendor, detailing event orders with convention services team, selecting food & beverage and audiovisual requirements; working in partnership with meeting facilitator to detail agendas and ensure excellence in field meeting services including onsite support
  • Prepares excel spreadsheet to record IPF meeting spend, working with finance team to ensure adequate funds remain in yearly budget
  • Makes effective use of all organizational resources to solve problems and streamline processes and procedures to bring added value to the IPF business organization 
Operations Specialist Oct 2011 to Oct 2013
YOH - Providing Support for Boehringer Ingelheim Pharmaceuticals, Inc. Southbury, CT
  • Provided a wide range of administrative duties for Prescription Medicine Training and Development department
  • Worked effectively with building manager, vendors and internal staff to maintain building operations for training facility including training rooms, conference rooms and office space
  • Scheduled training classes and meetings in resource scheduler system including setting up meeting space, greeting class participants and vendors, creating name badges, tent cards, awards and certificates 
  • Generated electronic folders containing evaluations and product knowledge assessments of employee training files for records retention  
  • Implemented and managed a 'go-green' program for proprietary product and marketing literature and sales training processes
Marketing and Sales Coordinator Dec 1988 to Jul 1991
Gartner Group, Inc. Stamford, CT
  • Organized daily activities for the Director of Sales and Marketing - liaison for sales and marketing staff consisting of 125 employees
  • Gathered hotel and transportation information from hotel concierge to include in attendee confirmation packages for all Gartner Group conferences; onsite registration coordinator
  • Controlled daily accounts receivable and payable for conference fees working closely with finance team
  • Managed marketing booth and marketing literature at Gartner Group conferences; extensive travel throughout the country
  • Coordinated meetings at conferences for sales representatives, clients and non-clients of Gartner Group services with business analysts and keynote speakers
Bachelor of Science, Marketing Quinnipiac College Hamden, CT
Awards and Recognition

OFEV Performance Award - 2017 

OFEV Performance Award - 2016

OFEV Super Sales Support Award - 2015

REACH - Excellence in Action and Accountability - 2015, 2016, 2017

Computer Skills

Microsoft Office to include:  Outlook, Word, Excel and Power Point, Vision Tracker,

Invoice Track, Concur Travel and Expense, BITMAN, Taleo

This resume is created in 7 minutes.
Personal Profile
  • Ambitious: Always looking for new experiences that will help me progress into a working professional.
  • Computer Skills: Experience in Excel, Microsoft Word, SportsTG, POS and Emails for professional purposes.
  • Time Management: Overloaded university subjects to complete my degree faster while working and volunteering.
  • Team player: Enjoys working in teams as it helps complete jobs more efficiently.
  • Good researcher: Enjoys a challenge and likes to solve problems from doing so.
  • Organizational capabilities: Always punctual with appointments/meetings and meeting deadlines.
Work History
Marketing Intern Melbourne Victory Football Club Melbourne, VIC
  • Assisted in creation of pre-season marketing plans to support department and divisional strategies.
  • Created unique and engaging content for range of social media platforms including Pinterest, FaceBook and Instagram.
Membership Service And Sales Officer 05/2019 to Current
Melbourne Victory Football Club Melbourne, VIC
Digital Assistant 03/2019 to 03/2019
Australian Grand Prix Corporation
Supercars Fan Pack Coordinator 03/2018 to 03/2018
Australian Grand Prix Corporation

Short term contract with AGPC for the Australian Formula 1 Grand Prix 2018. 
During my role at AGPC:

  • Worked solely at the Supercars Fan Pack collection site.
  • Organized stock and data to ensure packs were distributed in an efficient and accurate manner.
  • Dealt with customer inquiries.
  • Managed customer service complications in a mature and professional manner.
  • Communicated in an efficient way with my manager when complex problems arose to ensure we had exceptional customer service overall.
Pharmacy Assistant 01/2011 to Current
Paul Wickham Pharmacy
  • Demonstrate excellent communication skills, liaising with over multiple customers a day
  •  Mastered the Point of Sale computer system 
  • Delivered exceptional customer service Worked with customers to effectively clarify and solve their problems
  • Completed new and updated patient profiles, including lists of patient medications.
Volunteer Experience


TLA Worldwide                                                                    June 2016 - October 2016

  • AFL Grand Final Eve Lunch 2016
  • Audi International Champions Cup 2016
  • Efficiently worked under pressure and consistently met deadlines.
  • Communicated, recorded and reported meetings.
  • Demonstrated sound knowledge of excel spreadsheets to manage list of over 150 people.
  • Displayed excellent customer service while dealing with customers both internally and externally
  • Overlooked and enter data into excel spreadsheet of guests for both events

Match Day Volunteer

Collingwood Football Club                                            March 2017 - September 2017

  • Effectively worked in a large team
  • Demonstrated passion and initiative to be involved
  • Data entry of member information into excel spreadsheet
  • Successfully resolved problems and challenges with membership issues
  • Collingwood FC had 75,879 members in 2017 and we dealt with a large number of those members in a short amount of time

Daughters of The West 

Western Bulldogs Football Club                                    September 2017 - November 2017

  • Time manage bump in/bump out of equipment
  • Greet attendees each week
  • Welcome all 50 attendees and note them down on the rosters
  • Ensure all necessary medical forms were submitted
  • Effectively worked in a team of 10
  • Data entry of participation information into excel spreadsheet

Club Development Intern

Softball Australia                                                                      February 2018 - April 2018

  • Liaising with internal stakeholders and external stakeholders, such as State Bodies, Associations and Clubs throughout Australia.
  • Created databases through excel, update spreadsheets and make them more efficient through the use of formulas.
  • Use of SportsTG membership database system to collect appropriate membership data.

  • Written communication as well as phone call communication.
  • My communication with stakeholders resulted in an 80% increase in Clubs and Associations actively completing tasks to reach Homeplate Status.
  • Successfully worked as a team with manager and other intern to complete delegated tasks.
Bachelor of Sports Management/Bachelor of Business 2016 - Present Victoria University - Footscray Park
Diploma of Sport Development 2015 Victoria University - Footscray Park
VCE 2013 Notre Dame College - Shepparton
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Professional Summary
Sales and marketing professional with over ten years of experience in retail sales and business-to-business account development. Proven track record of developing key accounts, increasing sales and cultivating strong customer relationships.
  • Analytical problem solver
  • Skilled communicator
  • Reliable, responsive self-starter 
  • Longstanding, prosperous customer relationships  
  • Strategic account development
  • Sales operations
  • Utilizing POS & CRM systems to drive sales growth
  • Strong CPG experience
09/2013 to 01/2018
Sales Manager Newell Brands (Rubbermaid Commercial Products) Philadelphia, PA
  • Led a team of four sales professionals, responsible for $15M+ in revenue
  • Established and maintained influential relationships with key decision makers at customer accounts
  • Analyzed POS data and pipeline to create growth strategies and execution plans
  • Helped sales team exceed growth goals through a deep understanding of customers, market and industry 
  • Assisted sales team with strategic business reviews
  • Held dual Account Manager / Sales Manager role Sept 2013-2017
11/2010 to 09/2017
Account Manager Newell Brands (Rubbermaid Commercial Products) Philadelphia, PA
  • Managed a portfolio of multilevel accounts, generating $4M+ in annual revenue
  • Consistently ranked as a top sales performer
  • Provided commercial facility solutions that solved challenges, enhanced end user capabilities and grew our distributor partner businesses
  • Increased stocking position at distributor accounts
  • Created and maintained a robust pipeline of new sales opportunities in 
  • Conducted quarterly strategic business reviews with key customers
  • Educated distributor partners and end users on all product solutions, promotions and initiatives 
  • Provided valuable feedback to the company through a deep understanding of customers, market, industry and competition
  • Effectively communicated across multiple internal and external business functions
08/2009 to 12/2010
Associate Channel Marketing Manager Newell Brands (Rubbermaid Commercial Products) Winchester, VA
  • Defined strategic choices in product line assortment, pricing, packaging and promotions for the retail channel (Home Depot, Lowe's, Sam's Club, Costco and Menards)
  • Provided sales & marketing support to buyers at each retail account
  • Analyzed POS data and utilized Retail Sales Team to identify key issues, trends, opportunities and market share growth/decline for use in corporate sales and marketing planning
  • Contributed to growing retail channel sales +8% in 2010
  • Assisted with the development of a 'Commercial Cleaning Solutions' bay that was implemented across all Home Depot locations in 2011; valued at $8M annually
06/2007 to 07/2009
Sales Representative Newell Brands Philadelphia, PA
  • Exceeded annual sales goals for eight NWL brands within territory of Home Depot and Lowe's accounts
  • Grew territory +10% in first year and +12% in second year
  • Gained incremental orders and created strategic off-shelf merchandising plans to increase sales
Education and Training
Bachelor of Science: Marketing The Pennsylvania State University University Park, PA
Minor in Psychology 
Graduated cum laude, May 2007
Relevant Corporate Training Classes:
  • Sales Excellence 101, Sales Excellence 201
  • Marketing Excellence 101, Marketing Excellence 201
  • Presentation Skills 101, Presentation Skills 201
  • Foodservice Segment Training, Hospitality Segment Training
  • Calvary Leadership Program
  • Veritiv/Saalfeld 2015 Manufacturer Representative of the Year
  • Rubbermaid Commercial Products Sales Organization 2011 Rookie of the Year
  • Finalist in the New York Times Speaking Contest at The Pennsylvania State University
This resume is created in 7 minutes.
Professional Summary

       Strategic-thinking Business Development Manager and Marketing with history of transforming inefficient, underperforming operations into successful enterprises.

Work History
Business Development Manager 01/2016 to Current
Rapid Security Services inc Los Angeles, CA
Marketing Manager 2014 to 2016
Mogbel Althekear Real Estate Co. Riyadh , Saudi Arabia
Business Development Manager 01/2012 to 01/2014
Al Kayid Brothers Co Al Jowf, Saudi Arabia
Marketing & Sales Manager 2007 to 2012
First For Investment Development Co. Khartoum / Cairo, Sudan /Egypt
MBA: Business Administration University Of Gazira - Sudan
Bachelor of Science : Business Administration University Of Gazira
Associate of Science : Programming & Information System University Of Khartoum

Project Management Professional Training , PMI

  • Strong financial and analytical skills.
  • high-energy and flexible.
  • Digital Marketing .
  • Market analysis
  • Product marketing specialist
  • Campaign management
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Mature, healthy and loyal business professional looking for a Sales Support/Executive Assistant position.  I enjoy variety in my day and easily adapt to changing priorities.  I prefer a role that offers personal interaction with staff and clients, along with research to assist with business planning.

  • BBA Marketing
  • Administrative assistance for up to ten staff members simultaneously
  • Direct B2B and B2C Sales/Account Management
  • Sales Management and Training
  • Marketing including all promotional materials, ads, websites, social media, budgets and vendor negotiation
  • Event Coordinator for tradeshows, corporate events and volunteer activities
  • Proficient in MS Office - Word, Excel, PowerPoint, Outlook, and Sales Force
  • Extremely effective in increasing brand awareness and establishing leads through networking
  •  Active with volunteer work
Business Development Associate 01/2016 to 02/2017 DM Clinical Research Tomball, Texas
  • Worked directly for the CEO and provided support for other departments as needed. 
  • Coordinated schedule, travel, tradeshows and other events.
  • Key role in re-design of website, social media, and marketing materials.
  • Active in the Chamber of Commerce and other health related groups to increase awareness of the benefits of clinical research to the community.
  • Initial start up of CRM systems for system to manage sales activity.
  • Established key contacts with large Pharma/CROs to set monthly calls to discuss studies in their pipeline.
Retail Sales and Management of Social Media Marketing 12/2014 to 01/2016 Vickie Lynn's, LLC Houston, TX
  • Started as part-time retail sales position. Quickly established high sales volume and loyal customer base.
  • Position grew into working additional hours with owners and store managers to develop and execute a social media marketing plan. 
Business Development Manager 10/2013 to 03/2014 Windrose Land Services, Inc. Houston, Texas
  • Responsible for all marketing efforts, including direct sales, networking, event planning and involvement in various industry groups. 
  • Served as chairperson & volunteer for several industry group projects.
  • Successfully acquired sales appointments with County Commissioners, County Judges, and Economic Development Councils as well as Architectural, Engineering and Commercial Real Estate firms.​
  • Searched for RFQ/RFP opportunities and prepared documents for submittal.    
  • Maintained CRM for customers and prospects.  
Sales and Marketing Coordinator 05/2011 to 06/2013 Allied Power Group, LLC Houston, TX
  • Administrative support to VP of Sales, CFO, CEO,  and nine sales representatives. 
  • Managed all aspects of marketing including corporate video, photo shoots, web updates, media placement, ad campaigns, presentations, and promotional materials. Reduced annual marketing expenditures by $75,000.
  • Provided logistics, planning and travel for trade shows, conferences and corporate events.
  • Developed detailed sales and forecasting reports.
  • Implemented bi-annual customer survey which was used in ISO Certification and continued efforts in Quality Control.
  • Maintained customer/prospect database for research, sales territories and leads.​
Transcript Evaluation Specialist 08/2006 to 05/2011 Cypress Fairbanks ISD Cypress, TX
  • Promoted from Aide to Director of Instruction at high school level to Transcript Evaluation Specialist at district level within one year.
  • Awarded a significant pay increase by the Board of Directors for self- assigned responsibilities and contributions to the department.
  • Evaluated students' language proficiency and prior academic studies to determine a graduation plan to meet State and District requirements.
  • Re-vamped and maintained course database for coding to meet legislative changes and to ensure district-wide consistency.​​


Sales Training Manager 10/1998 to 06/2003 International Center for Entrepreneurial Development Cypress, TX
  • Contributed to the start-up of a new Business Development Program for worldwide franchisor and franchise owners.  
  • Created and delivered training modules and seminars to franchise owners and sales staff.
  • Designed and managed a sales coaching program, a national sales recognition program and a sales club newsletter.
  • Researched target markets and assisted VP of Marketing with the creation of promotional materials, business plans and other programs for franchise owners as well as the corporate franchise sales.
  • Consistently received above average ratings for my training from franchise owners.
BBA: Marketing The University of Texas at Austin Austin, Texas, USA
Social Media Marketing Splash Media University

Currently enrolled in on-line courses for Social Media Marketing with hopes to achieve Master Certification.

Additional Seminars & Certifications

145 Tips & Techniques to Communicate Effectively, Personal Development Workshop, The Conference on Leadership Development and Team Building, Selling Strategies, Quality Customer Service and Overcome a Sales Slump.

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Professional Summary
25+ Years of strong Sales, Training & Marketing experience with a large, ever changing company environment.

Excellent time management and communication skills. Strong sales skills, keen on productive & lasting business relationships.

Proficient in Microsoft Office Suite.

Successful execution of planning and production of multiple events, managing all project delivery elements within time and budget constraints. Experience in adult sales training.
Work History
April 2017-Current Sales Lead | J.Jill | Fredericksburg, VA

Maintain knowledge of current sales and promotions, policies regarding payment and exchanges and security practices. Contributed to increase of annual sales generation for this store. Strong organizational skills by heading up organization of back room and contribute to monthly floor set visual merchandising for store. Attend to customer service issues in a prompt and timely manner. Effective time management skills and am flexible team player.

July 2010-June 2016 Marketing Coordinator | REV RV | Decatur, IN

Planned and executed shows, rallies and events, working hand in hand with sales and retail recreational vehicle dealerships to produce effective and successful event. Inspected event facilities, developed budgets, negotiated contracts for catering, entertainment, transportation of product, travel for event participants, marketing materials and event security. Ensured event compliance with insurance, legal, health and safety obligations. Maintained records of event aspects, including financial details for historical data. Annual Marketing event budget was just over million dollars. Conducted post-event evaluations to determine how future events could be improved. Extensive travel. Kept current training materials and event schedules on company websites.

July 2009-August 2010 Sales Coordinator | Allied Recreation Group | Decatur, IN Created Business Trading Area maps, pulled statistics and trends for sales to show the retail dealerships' performance. Performed payroll functions, for wholesale shipments and retail sales statistics, for accounting dept. Composed, typed, distributed meeting notes, routine correspondence, or reports, such as presentations, expense, statistical or monthly reports. Worked with accounting to track the budget of show incentive programs for 100+ retail locations, nationally.
September 2002-July 2009 Regional Training Manager | Fleetwood RV, Inc. | Decatur, IN Extensively traveled the US and Canada to train retail recreational vehicle dealerships how to greet, demonstrate, compare and sell the products to the end user. Planned and conducted nationwide, multi-day, regional training sessions. Co-authored, nationally distributed product training manuals for seven years. 
No Degree.: Field of study: Marketing / Supervision Indiana Purdue University Extension , Fort Wayne, IN
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Professional Summary
Seasoned Sales professional with over 15 years of experience in distribution and negotiations, in a variety of industries including real estate, health, and beauty. Extensive experience in budgeting, sales strategies, and marketing. Continually exceed expectations by building strong relationships and works well with people at all levels of the organization, including stakeholders, customers. and vendors.
  • Customer Service
  • Strong Organizational Skills
  • Executive Sales Specialist
  • Merchandising & Distribution
  • Product Knowledge
  • Business Management 
  • Community Outreach
  • Fundraising & Budgeting
  • Health & Beauty Experience
  • Excellent Negotiation Skills
  • Marketing & Client Relations
  • Exceptional Interpersonal Skills
Work History
Community Outreach Coordinator, Current
The Giving Spirit Los Angeles, CA
  • Creating a diversified annual fundraising plan that is in alignment with the company's strategic plan, and conducting activities related to establishing and managing annual giving campaigns, event planning, and fundraising activities.
  • Supporting and growing event and third-party opportunities, while developing and directing a program for the cultivation, solicitation, and stewardship of individual donors, businesses, and foundations.
  • Creating and developing an annual outreach plan with a consistent presentation outline and outreach materials and packets to solicit contributions and participation that promote and improve community events and activities.
  • Conducting needs assessments on clients, and referring them to financial, medical, social, and community assistance and services, as well as working with the executive director on grant research and writing.
  • Recruiting, training, and utilizing volunteers, and communicating with staff regarding coverage and responsibilities, while maintaining relationships with collaborative partners and cultivating new ones.
  • Attending relevant community meetings, and participating in relevant councils and committees, as well as scheduling outreach presentations in the community to gather and analyze data on community needs and interests.
Sales Associate & Contract Coordinator, 10/2012 to 11/2013
Partners Trust Inc. Los Angeles, CA
  • Directing and overseeing the organization's sales policies, objectives, and initiatives, while setting short- and long-term sales strategies, and evaluating the effectiveness of the current sales programs.
  • Enhancing sales staff performance, accomplishments, and competence by planning delivery of solutions, answering technical and procedural questions for less experienced team members, and teaching improved processes.
  • Mentoring 16 team members and conducting seminars and training sessions for sales agents to improve sales techniques, while supporting an environment of teamwork and trust by collaborating with peers and supervisors to analyze client needs, budgets, and financing prospects.
  • Advising clients on how to make homes more appealing to potential buyers to increase the chance of making a sale, and Coordinating inspections, showings, and holding many open houses.
  • Creating guidelines for a multitude of personnel, including real estate assistants, new transaction coordinators, and licensed agents to keep the files in compliance with the standards of the california bureau of real estate, as well as local, state, and national statutes.
  • Achieving and exceeding goals through sales strategies, clienteling, and by sourcing new customers through referrals, cold calling, and networking events, as well as by maintaining and building productive and loyal long-term relationships with existing customers.
  • Developing real estate market knowledge and staying up to date on marketing trends and guidelines, and recommending listings to improve customer satisfaction and sales potential.
  • Acting as an intermediary in negotiations on prices and other sales terms between buyers and sellers, presenting purchase offers to sellers for consideration, and personally closing numerous transactions representing millions of dollars in business.
  • Assisting administrators in preparing documents such as representation contracts, purchase agreements, closing statements, and deeds and leases, and coordinating property closings, overseeing signing of documents, and disbursing funds.
  • Overseeing contract negotiations with service vendors and suppliers, and creating purchase order numbers for all vendors and managing payments through the accounts payable departments, while maintaining contract files and ensuring that the proper departments are charged.
  • Evaluating the performance of vendors and severing the contracts of those who don't meet company standards and those who won't meet price breaks offered by competitors.
Community Outreach Coordinator, 08/2008 to 06/2011
Veterans Homelessness Prevention Advocacy & Public Counsel Los Angeles, CA
  • Understanding the mission of the community outreach program, and planning activities such as community meetings and fundraising events to administer outreach operations appropriately.
  • Interviewing, recruiting, training, and developing staff members and volunteers to assist in carrying out outreach activities, and creating schedules and agendas for staff to follow.
  • Establishing and maintaining effective relationships with representatives of community and social and civic organizations, and engaging community members in outreach programs to increase their knowledge and support.
  • Developing content and materials such as flyers, posters, and press releases for special outreach programs including workshops, meetings, and conferences.
  • Maintaining social media sites to keep interested parties aware of program development and implementation, and creating and maintaining effective liaison with prospective and active donors to ensure delivery of on time funds.
  • Preparing and maintaining internal reports and coordinating internal meetings to develop local strategies and ensure that each outreach activity is managed within the budget allotted for it.
Vice President Sales & Marketing, 12/1999 to 06/2007
Spectrum Distribution & Marketing Beverly Hills, CA
  • Directing and coordinating company sales functions, while developing and implementing sales selling cycles and methodologies, as well as overseeing the company marketing functions to identify and develop new customers for products and services.
  • Playing a key role in dramatically increasing annual sales revenue by serving on planning and policy-making committees, and researching and developing strategies and plans which identify marketing opportunities, direct marketing creation, and new project development.
  • Fostering and increasing distribution deals with large chains including GNC and wal-mart, while also initiating and stewarding positive relationships with small health and nutrition stores.
  • Coordinating staff management of all accounts, and directly managing major and critical developing client accounts while participating in the development of new project proposals.
  • Establishing and implementing short- and long-range departmental goals, objectives, policies, and procedures to enhance operations, and planning and coordinating public affairs, communications efforts, and community outreach to promote positive relations with partners, vendors, and distributors.
  • Supervising the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs, as well as analyzing and evaluating the effectiveness of sales, methods, costs, and results.
  • Creating and managing sales and marketing budgets, and working with department managers and corporate staff to develop and manage internal operating budgets to establish and implement five year and ten year business plans, sales goals, and objectives.
  • Representing the company at various community and business meetings to promote the company, and to develop strong mass-market relationships to drive significant sales revenue increases.
Sales Executive, 03/1995 to 09/1999
Euthenics International Inc. Golden, CO
  • Identifying business prospects and researching and analyzing sales options and evaluating their position in the industry, and recommending profit and service improvements, as well as solutions to enhance the wholesale distribution and marketing of sports nutrition.
  • Establishing contact and developing relationships with prospective clients, while maintaining relationships with existing clients by providing support, information, and guidance, and addressing and resolving any customer complaints or objections, and negotiating and closing deals.
  • Identifying product improvements and new products by remaining current on industry trends, market activities, and competitors, and organizing sales visits to clients to demonstrate and present new products.
  • Preparing frequent reviews and reports by collecting, analyzing, and summarizing sales and financial data, and contributing to the team effort by accomplishing related results as needed.
  • Hiring, training, and coaching sales team members, and motivating them to achieve monthly or annual targets, while maintaining quality service by establishing and enforcing organization standards.
  • Updating professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, benchmarking state-of-the-art practices, and participating in professional societies.
Associate of Applied Science: Nursing, 1994
University of Colorado Anschutz Health and Wellness Center - Aurora, CO
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Goal-driven professional with solid background in account management within the Footwear and Apparel wholesale environment. Exposure to all the facets of the product lifecycle & vendor management process. Currently seeking a new challenge with growth-oriented company.  A tenacious, knowledgeable and savvy sales executive 

Core Strengths
  • Quick learner
  • Entrepreneurial Spirit
  • Problem solving skills
  • Forecasting
  • Customer Service/Satisfaction
  • Inventory Management 
  • Showroom Operations
  • Product Buy Plans/Forecasting 
  • Account Management 
  • Microsoft Excel, Office, Outlook, & Power Point
  • CAD design; Adobe Illustrator
  • CRM, PLM, & SAP programs
  • Digital Marketing & SEO
  • Vendor Portal Management 
  • Partners Online, PDM, PIM
Work Experience
02/2018 to Current
Account Executive Rashti & Rashti New York, NY
Manage sales team operations for newborn - infant clothing, accessory and toy line across all channels of business including off-price, mid - tier and department store retailers. 
Strategically analyze existing programs, and revise merchandising strategies to increase sales across multiple retailers, both new and existing. 
Daily account management to both house accounts and assigned accounts, amounting to a total revenue of over 10 million in sales. 

09/2016 to 02/2018
Sales Support Manager Harry J Rashti New York, NY
  • Implemented sales operations processes for all sales activites
  • Performs the administrative and operational functions supporting the sales team 
  • Serve as the gatekeeper among Production, Planning, Marketing, Sales and Design team to manage the order process
  • Help manage vendor relationships 
  • Supply information, maintain files, and schedule appointments
  • Responsible in administration of Item Setups for ECOM customers
  • Work closely with planning team to organize the forecast and enter into the system to help with the buy plan
  • Create sales presentations and line sheet CADS for sales team as well as specific customers as needed
  • Prepare showroom and collateral for market week and weekly meetings
  • Work on special projects as needed
09/2013 to Current
Sales and Marketing Coordinator Valencia Imports Freehold, NJ
  • Key role as liaison between sales, operations and marketing
  • Assist and support sales team in maintaining existing accounts as well as acquiring new prospects
  • Communicate with customers to provide information and problem solve
  • Create line sheets & catalogs, fill out vendor docs, and manage PO orders
  • Generate reports & act as the primary point of contact for all CRM data related questions
  • Manage in season shipping forecast by customer & support operations team
  • Responsible for distributing product samples to buyers and maintaining product image database
  • Onboard new EDI accounts & implement vendor guidelines
  • Responsible for supplying retail stores with POP marketing tools and display signs for brand support;
  • Utilize visual merchandizing skills in preparation for specialty trade shows; both regionally and nationally
  • Coordinate annual "Golf Fore Kids" charity golf outing and other events
Bachelor of Arts: Psychology West Virginia University Morgantown, WV

Psi Chi International Honorary Member

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