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Professional Summary

Enthusiastic Public Relations professional with entrepreneurial spirit, excellent verbal/written communications skills with experience working with leading retail and technology companies, seeking a position in the fashion tech industry

Core Qualifications
  • Superb write and editor
  • Sets goals/meets deadlines
  • Outstanding interpersonal skills
  • Collaborative team member
  • Strategic thinker/self starter
  • Proactive storyteller
07/2017 to Current
Regional Public Relations Assistant Manager Neiman Marcus San Francisco Bay Area
  • Promoted to oversee both the San Francisco and Walnut Creek Public Relations, Promotional Marketing and Special Events departments of Neiman Marcus
06/2016 to Current
Public Relations Assistant Manager Neiman Marcus San Francisco, CA
  • Responsible for executing all in-store and off-site events ranging in size and scope from 30-500+ guests including high profile Bay Area socialites and VIP fashion designers
  • Works directly with local press on styling editorial photo shoots with luxury designer merchandise and beauty
  • Manages strategy for all store launch events including influencer outreach, gifting and sampling
  • Increased media coverage for brands through relationship with press and fashion/beauty bloggers
  • Runs store Instagram account, exceeding corporate engagement goals
  • Establishes and deepens partnerships with different groups and businesses to enhance marketing effectiveness and strengthen funding streams
  • Developed and implemented a communications newsletter detailing upcoming events and corporate marketing initiatives for the store to reach valuable targeted audiences
  • Provides on the pulse trend research recommendations to Corporate buying through competitive shopping
  • Oversees the store marketing budget, events/promotional calendar, and coordinates all event scheduling with corporate, retail vendors, senior executives and department managers
08/2015 to 06/2016
Assistant Account Executive The OutCast Agency San Francisco, CA
  • Prepared and reviewed briefing materials, tour books and logistics, weekly budget reports and meeting agendas for accounts including Facebook, (product, platform, security) AWS and retail startup Enjoy
  • Researched and secured speaking and awards program opportunities for executive thought leadership in the business, tech and retail industries
  • Responsible for tracking and compiling coverage reports for all client news, campaigns and launches
  • Developed and maintained a relationship with top tier business tech and consumer media through phone chats and coffee meetings
  • Produced proactive media opportunities for clients through brainstorms and creative thinking
  • Built and maintained target media lists 
  • Drafted pitches and edited materials (Social Media, press releases, blog posts, bylines, etc.)
  • Leader of weekly task force newsletter RAD (Reporter for A Day) rounding up tech, retail and business reporter news including movements/changes in the industry to share agency wide
  • Monitored Press@ for all client accounts/vetted inbound media inquiries and prepared thoughtful recommendations for team
02/2015 to 08/2015
Associate The OutCast Agency San Francisco, CA
  • Hired on to a full-time position after a highly competitive six month internship with only 3 openings at time of hire
Bachelor of Arts: Communication, Public Relations Focus Notre Dame de Namur University Belmont, CA

Member of the National Communication Honorary Society: Lambda Pi Eta

Arts & Culture Editor/Reporter of School Newspaper
Ran an independent Fashion and Beauty Blog at
High School Diploma Saint Francis High School Mountain View, CA
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Professional Summary
Obtain a position that utilizes my communication, management and marketing skills in order to develop and gain experience in the marketing field.
  • Microsoft Office, Excel and PowerPoint
  • Extensive customer service experience and personable relationship-building qualities
Work History
November 2014-October 2017 Account Executive | Marketing Maven Public Relations | Camarillo, CA
  • Plan and manage overall campaign strategy for various accounts.
  • Assist in the development and launch of an influencer marketing service within the agency.
  • Lead influencer marketing training within the company and various educational webinars.
  • Research, identify, reach out and coordinate with influencers according to client needs.
  • Produce and deliver analytic and KPI reports based on media coverage and campaign results.
  • Track, monitor and analyze campaign results via Google Analytics.
  • Brainstorm, develop and execute abstract marketing projects for new and current campaigns.
  • Write press releases, news stories, articles, case studies and product pieces for clients and agency news.
  • Facilitate interviews, meetings, product reviews and posts for client accounts.
  • Draft and schedule social media content for client accounts.
October 2012-November 2014 Assistant Account Executive | Marketing Maven Public Relations | Camarillo, CA
  • Researched and composed timely, creative and trending pitch concepts for products, people and events.
  • Provided media outreach via email and phone to secure editorial media placements.
  • Generated and secured positive news coverage, product placements and client interviews.
  • Developed and built relations with clients and select media contacts.
  • Compiled media lists and editorial calendars that support pitch concepts and demographics.
  • Edited and arranged editorial stories, public appearances and interview notes for clients and media contacts.
  • Created timely and engaging social media content for various platforms.
  • Budgeted hours allocated to each account based on client retainers.
  • Assisted in the execution of media tours and PR stunts.
January 2013-June 2013 Assistant Account Executive Intern | Chic Little Devil Style House and Public Relations | Los Angeles, PR, CA
  • Assisted in the development, branding and exposure of high fashion merchandise and companies.
  • Assisted in the pulls for celebrity appearances, red carpet events, photo shoots etc.
  • Developed and built relationships with clients, editors and stylists.
  • Efficiently showcased and organized show room merchandise and products for viewing.
May 2013 Bachelor of Science: Business CSU Channel Islands, Camarillo, CA
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Professional Summary

Organized, independent worker with strong time-management skills. Highly organized and detail-oriented [Job Title] with more than [Number] years experience supplying thorough, organized administrative support to [Number] senior executives.


[Job Title] who continually maintains a positive attitude while interacting with demanding clients. Serves as the primary point of contact for both in-house and external phone and website queries.
  • Excellent communication skills
  • Articulate and well-spoken
  • Flexible
  • Accurate and detailed
  • Social media knowledge
  • Pleasant demeanor
  • Appointment setting
  • Team player
  • Organized
  • Computer proficient
  • Excellent communication skills
  • Excellent communication skills
  • Well organized
  • Outstanding interpersonal skills
  • Quick learner
  • Verbal communication skills
  • Organizational skills
  • Outstanding interpersonal skills
  • Outstanding interpersonal skills
  • Quick learner
  • Verbal communication skills
Work History
Assistant Account Executive , 09/1985 to 06/1998
Enertex Marketing New York, NY
Bachelor of Arts: Sociology , City University of New York - Queens College - Flushing, NY
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Marketing/advertising professional who excels at managing digital and print design projects, website content and design, digital databases and social media marketing. Seeking a part-time position in the marketing industry.
  • Direct, coordinate and oversee digital and print advertising and marketing initiatives
  • Copywriting and editing
  • Detail oriented 
  • Excellent communication skills
  • Budget tracking and timeline management
  • Ability to work well in a fast paced environment
11/2015 to 04/2016
Project Manager OLSON Minneapolis, MN
  • Lead the execution of projects as a hybrid Project Manager / Account Manager
  • Responsible for the creation of the project plan, owning and guiding projects through completion, and managing all resources associated with key account projects.
  • Work closely as a team to define project deliverables with clients and maintain client satisfaction, while leading the client through the creative process and providing strategic direction.
  • Develop project schedules and estimates, lead project kick-offs, lead creative/development teams and maintain the project through completion.
01/2010 to 09/2015
Account Manager/Project Manager Sugarsnap Creative Minneapolis, MN
  • Execute and manage a variety of short-term and long-term projects which include: package design and production, interactive, website content development, ads, sales literature, direct mail, tradeshow graphics, banner ads, e-blasts, and photography.
  • Coordinate and oversee design meetings and decisions across multiple internal departments and teams to complete finished deliverables.
  • Manage projects from initiation to completion in a fast-paced environment.
  • Ensure that design deliverables are on-target and function on-brand and on-strategy.
  • Leverage professional relationships to develop new business opportunities.
05/2001 to 01/2010
Account Executive/Project Manager Scales Advertising Minneapolis, MN
  • Managed print, packaging, tradeshow graphics, on-line and social media assets designed to promote company brand, image and values from concept through creation.
  • Worked as a liaison between clients, vendors, photographers, traffickers, art directors and production artists.
  • Carefully proofread materials prior to printing.
03/1998 to 05/2001
Assistant Account Executive Scales Advertising Minneapolis, MN
  • Assisted in the development of catalog pages, brochures, product packaging and sales support materials.
  • Assisted with client photo shoots by booking models and locations, shopping for props, organizing and arranging sets, ordering and keeping inventory of products.
  • Assisted account executives by trafficking projects, managing timelines for the creative staff and attending daily production and trafficking meetings.
Bachelor of Arts St. Cloud State University St. Cloud, MN