Brand Strategist resume examples

Check our hand-picked these Brand Strategist resume examples for your next role and increase your chances of getting hired. For a quick start with your own resume, you can edit any of our examples. It takes up to 10 minutes to create a resume using Resumist builder. Download your perfect resume and start your job application today!

Skillful Brand Strategist resume

Vincent (Jun) Meng
Professional Summary
Accomplished marketing director with proven success in driving innovation and early adoption of emerging technologies and platforms. Expert in managing relationships with high-profile clients and translating marketing and social media needs into results-driven strategies. Experienced advertising and performance strategy of branding with expertise in market analyzing and consumer directing. Proficient in managing reporting tools and analytics dashboards. Marketing Manager effective at delivering high-quality content for digital, traditional and social marketing. High achiever who produces results individually, as well as part of a results-focused team. Analytical and strategic branding and promotion with excellent problem-solving skills. Organized, efficient and always willing to go the extra mile for on-time content delivery.
Skills
  • Social media engagement
  • Creative and innovative
  • Market research
  • Natural leader
  • Special events planning
  • Strategic thinker
  • Social media expert
  • Strategic marketing
  • Story development and brand management
  • Strong time management
  • Sales strategies
  • Thought leadership content development
  • Marketing plan development
  • Organized
  • Chinese marketing and high value customer relationship development
  • mutiple culture background 
  • well experienced in high-end branding and advertising indutry
  • excellent communication skills and socal skills
  • well experienced in dealing with high value customer and fullfill their needs by providing professional service and support
  • passionate in food and wine business with goal of making more people have a qulity life by present great product for them.
Work History
March 2015-April 2017 Brand Director | Tml investment and consultant LLC | napa vally, CA
  • Directed and coordinated marketing activities and policies to promote products and services.
  • Reviewed the financial aspects of product development, such as budgets, expenditures and research and development appropriations.
  • Initiated market research studies and analyzed findings.
  • Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
  • Consulted with buying personnel to determine projected demand for products and services.
  • Coordinated and participated in promotional activities and trade shows.
  • Coordinated art and graphics creation for effective merchandising.
  • Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.
February 2012-March 2015 Freelance Brand Consultant | ASC Fine Wines Company | Macau,HK, China
  • Directed and coordinated marketing activities and policies to promote products and services.
  • Reviewed the financial aspects of product development, such as budgets, expenditures and research and development appropriations.
  • Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
  • Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
  • Consulted with buying personnel to determine projected demand for products and services.
  • Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
February 2011-March 2015 Brand Strategist | VOSS of Norway ASA | shanghai, China
  • Directed and coordinated marketing activities and policies to promote products and services.
  • Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
  • Consulted with buying personnel to determine projected demand for products and services.
  • Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Traveled nationally and internationally to meet with customers and deliver clear company messages.
  • Directed product development using in-depth knowledge of vendor landscape and industry insight.
  • VIP Clients relationship maintanice and development 
March 2011-April 2013 VIP clients PR Brand promotion and relationship coodingnator | penfold wine | HK, mainland, China
  • Consulted with buying personnel to determine projected demand for products and services.
  • Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Coordinated and participated in promotional activities and trade shows.
  • Directed the hiring, training and performance evaluations for marketing and sales staff and supervised their daily activities.
  • Coordinated art and graphics creation for effective merchandising.
  •  VIP clients  fulfillment support 
  • Promotion development and personized buying consulting and analyzing leading to developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
Education
2009 MBA: Brand advertising and media strategy Swansea University, Sketty, Wales, United Kingdom
Do you want similar resume?

Popular Brand Strategist resume designs

According to our data, these resume designs are the most suitable for Brand Strategist. You can easily get a similar resume design in 10 minutes. Just select the one you like the most!

Job-winning Brand Strategist resume

CARLOS ESPINOZA
Professional Summary
Award-winning brand builder, content marketer and digital storyteller who helps product managers, sales teams, and clients articulate their brand's value proposition leading to increased revenue, brand loyalty and satisfied customers. Excels at positioning brands to capture, craft and tell their unique story. 10 Emmy awards for video marketing. Leads data-driven teams that are agile, forward-thinking and focused on the customer experience.
Skills
  • Brand Strategy
  • Creative Leadership
  • Verbal Branding
  • Identity Management
  • Content Development
  • Integrated Marketing
  • Work History
    Marketing | Brand Strategist 06/2017 to Current
    Independent Consultant Seattle, WA
    Specializes in brand strategy, content marketing, digital and social media campaigns, storytelling and video-based marketing strategy for media, entertainment and technology clients. 
    Senior Vice President | Content & Marketing 01/2015 to 06/2017
    PBS, KCTS9.org, Crosscut.com, Earthfix.info Seattle, WA
    • Transformed a legacy PBS media brand into a cutting-edge multimedia company. Spearheaded development and implementation of new brand architecture, strategies and tactics resulting in increased customer and sales growth and brand clarity.
    • Increased social media video views by 1.7 million in 90 days; Improved Twitter followers from 11K to 100K in 18 months far exceeding any other PBS media brand in the country, using inbound marketing strategies.
    • Reorganized business operations resulting in increased content production, $125K reduction in expenses and improved customer experience.
    • Increased time spent on KCTS 9 website year-over-year 242% by implementing innovative, targeted content marketing strategies.
    • Launched a branded Facebook live event that, within one hour, went viral generating 300K impressions, 14K views, and 6K comments.
    Vice President of Marketing and Communications 01/2014 to 01/2015
    PBS Cascade Public Media Seattle, WA
    • Enforced brand integrity by monitoring consistency and quality of content and messaging across all touchpoints.
    • Implemented and managed social media strategy, overseeing all channels to promote the brand and increase client base.
    • Initiated company's first major qualitative and quantitative research initiative, informing brand status and direction.
    President | Chief Marketing Officer 01/2010 to 01/2014
    SwordStone Digital Creative Agency Seattle Los Angeles, WA CA
    • Creative agency specializing in online branded content, strategy and digital advertising campaigns for national clients from entertainment to technology brands.
    Director of Marketing | Creative Director 01/2005 to 01/2010
    CBS Television Network, Cox Media Group Seattle, WA
    • Led internal marketing team of creative producers, social media strategists, writers, graphic designers and editors.
    • Increased revenue and brand awareness by strategic planning and executing integrated marketing campaigns and partnerships.
    • Spearheaded marketing campaigns for CBS March Madness, The Rachael Ray Show, CBS This Morning, Survivor, The Amazing Race, and Entertainment Tonight.
    Director of Marketing | Creative Director 01/1998 to 01/2005
    ABC Television Network, Fisher Communications Seattle, WA
    • Produced ABC Network primetime marketing and managed advertising and budget.
    • Collaborated with cross-functional creative teams of producers, editors, directors of photography and graphic designers on marketing materials.
    • Honored with 6 Emmy awards for short, and long-form, video marketing content.
    • Targeted consumers, offline and online, by designing a multi-pronged, comprehensive marketing strategy.
    Education
    Associate of Arts: Bakersfield College - Bakersfield, CA
    Communications: California State University - Bakersfield, CA
    Do you want similar resume?

    Top Brand Strategist skills

    Take a look at the most common Brand Strategist skills, don't hesitate to use them in your resume to catch recruiters' attention.