Marketing Coordinator resume examples

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Skillful Marketing Coordinator resume

Calethia A. Turner
Professional Summary
Accomplished marketing professional with 20 years overall industry experience and a proven record of accomplishments in planning and leading comprehensive marketing and promotional planning strategies. Proficient in directing the creation and execution of strategic marketing plans.  Demonstrates success to increase revenue growth with creativity, initiative, innovation, and strong leadership. A solid leader with a passion for building and leading top performing teams.
Core Qualifications
  • Results-oriented
  • Quick learner
  • Innovative thinking
  • Savvy personality
  • Building collaborative relationships 
Experience
Promotional Planning and Marketing Manager Aug 2017 to Current
The Kroger Company Cincinnati, OH
Provided marketing, advertising and merchandising leadership in the development of fully integrated, multi-channel, customer communication plans and tactical elements that support the company sales and promotional plans at the regional level. Responsible for marketing and advertising execution of plans, campaigns or initiatives that are developed by line of business marketing peers. Responsible for assisting in the development and execution of promotional activities for the enterprise, region and divisions, to increase sales and profit for the company. Provide leadership to a team of five dedicated to the excellence of planning and execution.
  • Collaborate with general office and division teams to accomplish sales, profit goals,  and adherence to budget performance
  • Collaborate with customer insights and loyalty teams to develop strategic promotional plans to increase sales and profits or address competitive activity
  • Ensure promotional plans function effectively across  all relevant communication channels
  • Manage the communication/implementation of marketing and promotional planning activities
  • Monitor sales and profit performance and address as needed
Senior Regional Marketing Manager Sep 2012 to Aug 2017
The Kroger Company Cincinnati, OH
Provided marketing and advertising leadership in the development of fully integrated, multi-channel, customer communication plans and tactical elements that support the company sales and promotional plans at the regional level. Responsible for marketing and advertising execution of plans, campaigns or initiatives that are developed by line of business marketing peers. Provide leadership to a team of twelve dedicated to the excellence of planning and execution.
  • Collaborate with the Regional Promotional Planning Team to ensure that regional and divisional focus is represented, while ensuring that the overall plans and communications align to the company's business objectives.
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  • Partner with Customer Experience Team to integrate customer data and insight into recommended strategies. 
  • Provide marketing direction to divisions collaborating with Marketing Line of Business Media, Print,  and Creative Services to coordinate and integrate across all marketing channels of communication
  • Manage cross functional teams for each division to achieve efficiencies of processes to meet deadlines.
Marketing Coordinator Sep 2011 to Sep 2012
The Kroger Company Cincinnati, OH
Assisted the Senior Marketing Coordinator in the development of strategic marketing briefs and customer communications plans. Ensures strategy and communication is aligned across the company by coordinating customer communications with cross functional teams. 
  • Assist the Senior Marketing Coordinator in communicating with the business unit and cross functional teams in regarding team objectives and brand strategy
  • Work cross functionally  with peer group to seek best solution for overall customer communications and marketing plans. 
  • Coordinate projects with Customer Insights, Relationship Management, Media and Creative Services to secure necessary resources to develop customer communications strategy that aligns with brand identity
  • Manage relationships outside vendors, as necessary, to ensure alignment with brand strategy
  • Coordinate and Lead meetings as assigned with respective business units to update on marketing efforts and gain understanding of business objectives. 
  • Communicate with Regional/Division teams to connect brand strategy to marketing activity to aid in understanding strategic vision and execution
  • Seek out and identify consumer, market, industry, and global trends for new ways to meet customer needs and drive engagement. 
Senior Account Manager Feb 2010 to Aug 2011
The Kroger Comapny/CB&S Advertising Portland, OR
Formulated effective marketing and advertising objectives and strategies to develop and implement tactics; develop research to survey market competition and customers. Communicate with Senior Leaders and/or Divisions to develop and implement advertising objectives and strategies.
  • Assist VP of agency with development of corporate and divisional marketing plans and projects
  • Guide Divisional teams with execution of corporate marekting strategies and promotions
  • Assist in the development of advertising plans and research reports for general and multicultural audiences
  • Coordinate advertising projects with creative department and media department staff
  • Develop research reports that relay customer information, marketing trends, competitor activity on a corporate and divisional level for general and multicultural target audiences.
Produce Field Specialist Aug 2004 to Oct 2006
The Kroger Company Atlanta, GA
Responsible for the development and execution of corporate District meetings, manage and oversee merchandising execution at retail to support the revenue growth of Produce, Nutrition, and Floral Departments for District.
  • Facilitates District meetings, seasonal exploration and training seminars
  • Provided customer service to internal and external customers
  • Liaison for company retail stores and Divisional merchandising departments
  • Coordinated department merchandising plans and successor planning for the District.
Advertising Assistant Oct 2006 to Feb 2010
The Kroger Company Atlanta, GA
Lead a department of  five creative marketing advertising project coordinators in the development of fully integrated marketing plans, events, media creative and placements and advertising partnerships.Responsible for the development and execution of direct marketing programs to support the revenue growth of new business.
  • Facilitate division meetings, seasonal exploration and training seminars
  • Provided customer service to internal and external customers
  • Responsible for the planning and execution of corporate events
  • Analyzes, coordinate, implements and executes special promotions
  • Act as liaison to distributors, internal departments
  • Responsible for fiscal budget formulation for retail print, signage and product demos
  • Developed and implemented actionable insight and strategic use in new business presentations.
Assistant Store Manager Jun 1998 to Aug 2004
The Kroger Company Atlanta, GA

Responsible for on- site retail store operations. Lead a team of over 50 employees in driving store sales and profit

  •  Facilitate store meetings and training seminars
  •  Provided customer service to internal and external customers
  •  Managed customer relations programs to ensure profit growth of key area store
  •  Coordinated department merchandising and promotional planning to ensure sales and profit growth
  •  Managed on premise product integration and sales initiatives to drive revenue growth
Education
Bachelor of Science, Chemistry Savannah State University Savannah, GA
Bachelor of Science, Marketing 2013 University of Phoenix Phoenix, AZ
Community Service
Board of Directors, Angel Eyes Fitness and Nutrition
Interests
Physical Fitness 
Travel
Yoga
Reading

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Job-winning Marketing Coordinator resume

Neha Varshneya
About Me

Experienced SaaS marketing professional and self-proclaimed life enthusiast that understands the value of unwavering customer loyalty and the importance it serves to businesses in garnering lasting relationships. Market-savvy, analytical, and well-coordinated in devising and implementing plans. Demonstrated success in spearheading inbound engine development to help scale high-growth technology organizations. Obsessed with exceeding goals and genuinely invested in the personal and professional development of others.

Get to know me: linkedIn.com/in/nehavarshneya, Twitter: @NehaVarshneya, Instagram: @nehavarshneya

What I'm Known For
  • Tactical team builder with strong background in training and team development (e.g. growing and building marketing teams from the ground up, UBC Sauder School of Business Competition Coach)
  • Strategic approach to implementing, measuring, and optimizing marketing initiatives (e.g. Google Analytics, Google Adwords, LinkedIn Ads, Hubspot, Facebook, Instagram)
  • Highly requested judge and conference speaker (e.g. BizTech Conference, Me Inc. Personal Branding Conference, Imprint Conference, Young Investors Program of Canada Conference, Kill Bill Open-Source San Francisco Conference)
  • Consultative and relationship selling
Professional Experience
01/2018 to Current
Marketing & Public Relations Manager Dooly Vancouver, British Columbia
  • Led Google Ventures Brand Sprint to uncover brand identity and values; used findings to build out our entire website from the ground up (e.g. product page, use case pages, resource library)
  • Monitor metrics such as redirects, click and bounce rates and other KPIs to proactively optimize digital marketing campaigns
  • Plan, implement, and maintain successful SEO strategies
  • Produce innovative and impactful promotional plans and content that support boosts in profits, competitive performance, and market share (e.g. write all blog posts, industry thought leadership pieces, conduct interviews with sales influencers, customer case studies, press releases)
  • Handle all partnership GTM strategies and integration plans (e.g. Outreach Galaxy, SalesLoft App Directory, Skaled Consulting)
  • Research target consumers and potential markets to capitalize on emerging trends to maintain top Sales Enablement and Sales Engagement positions on G2 Crowd
  • Measure and report on marketing campaign performance, gained insights and compare results against goals to identify strengths and weaknesses
01/2016 to 09/2017
Marketing & Growth Manager Aequilibrium Software Inc. Vancouver, British Columbia
  • Collaborated closely with the executive team in understanding the priorities of the business and developing a comprehensive cross-platform marketing plan for growing the brand and increasing awareness in target markets
  • Worked with the design team, sales team, and content writer to oversee the creation of relevant sales and marketing collateral
  • Responsible for media and public relations strategy, social media success, social recruiting, evolution of the website, identifying and attending key industry events, and carrying out usability studies for digital product development for key clients
  • Built relationships with partner channels and was an evangelist for the company at high-profile industry events in San Francisco
  • Worked effectively in a heavily cross-functional, fast-paced environment and managed all company customer engagement campaigns
  • Analyzed performance of all marketing programs to identify the best opportunities for optimization
07/2015 to 12/2018
Co-Founder Winning Interactions Corp. Vancouver, British Columbia
  • Winning Interactions is on a mission to uncover the path to customer and employee loyalty; this platform recognizes exceptional customer service interactions and showcases businesses that are able to foster both offline and online communities
07/2014 to 06/2016
Co-Founder Idea Guru Marketing Inc. Vancouver, British Columbia
  • Too often powerful ideas are lost because they aren't shared with the right people—our mission is to find, build, and engage an audience who cares about what you do
  • Clients include Miss World Canada, ReStory Furnishings, Giving Gifts & Company, Beauty Blend Artistry, and Fall For Me Artistry
05/2014 to 04/2015
Recruitment Marketer Bench Accounting Vancouver, British Columbia
  • Instrumental in the company growing from 50 employees to 200 in just under a year by attracting ideal candidates to apply through building a strong employer brand online and on campus
  • Responsible for initiating, developing and executing all recruitment-based social media activities, event planning, content creation and responding to careers enquiries
  • Researched the background of all candidates coming in for an interview to effectively identify further areas of discussion so the Talent Manager is fully prepared; attended networking events as a company recruiter
03/2014 to 06/2014
Social Media Coordinator Mindset Social Innovation Foundation Vancouver, British Columbia
  • Spearheaded the international “Access Our Medicine” campaign by compiling social media toolkits for A-list celebrities such as Richard Branson, Sarah McLachlan, and Brett Wilson, this propelled us in exceeding our goal of 1,000 signatures, and collecting 3,000 signatures on the declaration within the first week of the launch
  • Communicated high-level information from the health field by summarizing papers and making them accessible online to the public
02/2014 to 10/2014
National Director Of Marketing Miss World Canada Vancouver, British Columbia
  • Wrote promotional print/digital/event collateral and copy, which all 40 delegates utilized in signing over 250 sponsors
  • Responsible for judging the Social Media Awards—evaluated the pages of 40 delegates to select the top three winners
  • Organically increased the organization's online presence by strategically growing social accounts through a content strategy targeting over 17,000 people, sold half the 1,100 person capacity theatre in the first week of ticket sales by developing a pricing strategy that helped grow the organization by $82,500
04/2013 to 05/2015
Social Media Marketing Director Learning Buddies Network Vancouver, British Columbia
  • Implemented a new online customer service process which improved the flow of communication between potential recruits and the organization's administration
  • Commended by the founder for recognizing this gap, and going beyond job duties by socially recruiting 175 volunteer tutors each semester, which was significantly more than the 50 from prior terms—this increase allowed the organization to expand its efforts to five more inner-city schools in the Lower Mainland
  • Led the organization in securing the UBC Non-Profit Award through digital marketing efforts by beating out 100 organizations
06/2011 to 08/2012
Marketing Associate Macdonald Realty Westmar Richmond, British Columbia
  • Researched, extracted and evaluated real estate market tactics to complete an in-depth marketing metadata analysis for a real estate firm ($700 million in annual revenue) on the branding of the competing realty agencies
  • Exceeded expectations of managers and owners by presenting a comprehensive 66-page report suggesting parameters which were used by an internationally recognized web designer for the construction of Westmar's website
Education and Certifications
Content Marketing Certification HubSpot
E-Mail Marketing Certification HubSpot
Marketing Software Certification HubSpot
Inbound Methodology Certification HubSpot
Sauder School of Business: Marketing University of British Columbia
  • Not-for-Profit Business Strategy competitor and Marketing Strategy competitor at JDC West—Western Canada's largest business competition
  • Vancouver Board of Trade Leaders of Tomorrow Program participant and Community Member of the Year Award
  • Daniel F. Muzyka Award in Entrepreneurship
  • Brand Management Mentorship Program
Event and Wedding Coordinator Certification Wedding Planning Institute of Canada
Hootsuite Professional Certification Hootsuite
Activities and Honors
  • Mentor at Young Investors Program of Canada
  • Shopify's Diverse Women in Tech Grant Award Winner
  • Kim Business Award of Excellence
  • India Club Academic Achievement Award
  • Consulate General of India Speech Award
  • District Scholarship for Business Excellence
  • Pan Pacific Hotel Vancouver Business Excellence Scholarship
  • Bakshish Hundal Marpole Lions Outstanding Community Citizen Award
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Experienced Marketing Coordinator resume

Kelley Harrington
Summary
Energetic and engaging marketing professional, who is a client focused problem solver. Provides strong operational leadership and is able to exceed customer expectations with follow through. Recognized as a results oriented team player who always delivers expected business outcomes.
Professional Experience
Courtney Thomas Design La Canada, CA Design Assistant 02/2018 to Current

 

  • Proposes new ideas and concepts for social media content.
  • Create, curate and manage all published content for Instagram (images, video and written)
  • Plan, schedule and execute office photoshoots.
  • Organically have grown Courtney's social media presence by 150+ followers. 
Thomas Family La Canada, CA Nanny 01/2018 to Current

 

  • Care-taker of four children, two girls and two boys, under the age of 13. 
  • Manage general housekeeping duties, including laundry, groceries and clean-up.
  • Administer medication and minor first aid to sick and injured children.
  • Assist with the children's homework.
  • Communicate with children's parents about daily activities, behaviors and problems.
  • Mediate conflict amongst the children.
  • Routinely pick children up from school, bring to all appointments and extracurricular activities.
  • Promote good behavior by practicing the positive reinforcement method. 
The 360 Agency Sherman Oaks, CA Account Coordinator 06/2018 to 07/2018

  • Provided event management for Dasani campaign in Seattle, SF, LA, Tampa, Chicago & Boston.
  • Secured transportation and storage facilities for all markets. 
  • Reached out to vendors for branded uniforms, premiums and wrapped vans. 
  • Compiled and delivered event recap presentations, capturing key learnings, feedback and client satisfaction metrics for Coca Cola. 

Makai Inc. El Segundo, CA Marketing Coordinator 02/2017 to 11/2017

  • Provided event management and staffing leadership for flagship clients, including CDW/ Adobe, Cox Communications, Connect2Compete, Journey Ed & Mooala. 
  • Delivered all programs on-time and on-budget while managing dynamic requirements and delivery constraints. 
  • On-site leadership of event programs includiing client interface, participant interaction & run of show execution. 
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  • Managed vendor delivery and the procure to pay process for events. 
  • Compiled and delivered event recap presentations, capturing key learnings, feedback and client satisfaction metrics.
  • Implemented event staffing plans, including training and mentoring of all field marketing staff to ensure proper event execution.
  • Lead all client communications. 
Makai Inc. El Segundo, CA Engagement Experiential Intern 06/2016 to 08/2016


  • Managed event logistics, including supply chain coordination.
  • Provided on-site leadership of event programs.
  • Developed client presentations. 
  • Post event invoicing and financial wrap-up.
Tri- Counties Bank Chico, CA Marketing Analyst (via CSU Chico) 03/2016 to 05/2016
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  • Collaborated on production of the winning focus group analysis that included recommendations implemented by Tri- Counties Bank. 
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Harbert Family Seattle, WA Nanny 01/2016 to 07/2016
 
  • Supervised four children, two girls and two boys, under the age of 12 while their parents were working.
  • Physically and verbally interacted with children throughout the day. 
  • Modeled appropriate social behaviors and encouraged concern for others.


Halliday Family Sunol , CA Nanny 08/2014 to 07/2014
  • Caretaker for a three year old boy. 
  • Provided healthy and nutritious snacks and meals according to individual needs.
  • Assisted with the child's morning routine ie: getting dressed, breakfast and transportation to day care. 
Erik's Deli Cafe Pleasanton, CA Cashier, Server, Hostess 08/2011 to 03/2013
Education
Bachelor of Science: Business Marketing/ Minor: Management 2017 Chico State University, Chico, CA, USA
Associate of Arts & Social Science: General Education 2014 Las Positas College , Livermore , CA, USA
2014 Foothill High School, Pleasanton, CA, United States
Skill Highlights
  • Adaptability 
  • Business Writing 
  • Marketing Analysis 
  • Client Relationship Building 
  • Customer Service 
  • Event Management 
  • Event Marketing 
  • Field Marketing Experience
  • Interpersonal Skills 
  • Leadership 
  • Patience 
  • Presentation Skills 
  • Project Management
  • Fundraising  
  • Microsoft Office
  • Strategic Planning 
  • Recruiting, Staffing & Training 
Philanthropic History
11/2017 to Current     Cantor Teen Mass St. Bedes Church    La Canada Flintridge, CA
04/2014 to 04/2016      Girls on the Run, Gamma Phi Beta      Chico, CA
04/2015 to 04/2015      Volunteer Wings of Eagles                    Chico, CA 
10/2005 to 03/2014      Cantor, Mass Leader, Choir                  Pleasanton, CA 
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